Digital Marketing Manager

DHL Express; Saudi Arabia; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading logistics company is seeking a Digital Marketing Specialist to develop and optimize digital marketing strategies across channels like social media, email, SEO, and online advertising. The role requires 3-5 years of experience and a Bachelor’s degree in Marketing/PR, focusing on delivering effective marketing solutions while maintaining the brand's integrity.

Qualifications

• 3-5 years of digital marketing or project management experience.
• Fluent in Arabic and English.
• Experience in delivering digital marketing projects efficiently.

Responsibilities

• Develop and execute digital marketing strategies across channels.
• Manage digital marketing campaigns from concept to execution.
• Conduct post-campaign evaluations including ROI analysis.

Skills

Digital Marketing

Project Management

Creativity

Analytical Ability

Proactive Approach

Teamwork

Supplier Management

Education

Bachelor’s degree in Marketing/PR

Job description

The Digital Marketing Specialist’s prime responsibility is to develop, implement, and optimize digital marketing strategies across various channels, including social media, email, SEO, and online advertising. This role will ensure that all digital communications adhere to the brand guidelines and values set by DHL. Assistance to the Marketing Manager will also be required on a day-to-day basis across all digital marketing activities, helping to ensure all communication strategies are met.
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Your Tasks:

Handle digital marketing campaigns from initial concept through execution, including budgetary management. Analyze customer data and market trends to inform digital strategies. Produce and drive internal and external digital communication plans in conjunction with Functional Managers across the business. Coordinate digital sponsorship suppliers to ensure events meet specific objectives. Implement efficient digital promotional strategies, ensuring optimal customer relationships. Develop digital promotions resulting in optimal Sales Force education when required. Conduct post-campaign evaluations and research as needed – return on investment analysis. Weekly status project updates to include forecasting where appropriate. Monthly project presentations. Consistently lead digital marketing functions efficiently, delivering projects on time and on budget. All IKOs will be set at the beginning of the year according to the Marketing budget and plan. Digital marketing activities and associated projects need to be delivered to meet the business strategy and changing environment. Help with the organization of virtual customer and promotional events to support business needs. Develop digital content and advertising in line with global, regional, and country design, copy, branding, and quality standards. Organize digital media purchases and placements ensuring quality and timeliness. Ensure filing, maintenance, and distribution of digital marketing materials. Efficiently handle all external digital agencies to ensure approved project and budget adherence with approved quality. Ensure the team stays motivated and IKO targets are set for them along with an annual development plan. Follow and adhere to the annual evaluation process. Work to agreed development goals. Facilitate communications management; cascade appropriate messages to all staff. Work on internal campaigns and events to ensure that all DHL members are well-informed, educated, and encouraged. Full ownership of the country Intranet web page. Carry out specific projects and other ad-hoc projects ensuring delivery to time, cost, quality, and standards.
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Your Profile:

3-5 years of digital marketing or project management-related experience. Bachelor’s degree with Marketing/PR specialization. Experience in conceiving and delivering digital marketing ideas to peers and third parties. Ability to lead multiple digital marketing tasks and long-term projects efficiently. Ability to excel under tight time frames and deliver work in a timely manner and on budget. Creative and analytical ability. Able to work as part of a motivated team. Ability to maintain excellent working relationships. Ability to manage suppliers and supplier relationships in a cost-effective fashion. Proactive approach, task and results-oriented, with dedication to quality output. A drive and ambition to progress quickly – a real passion for digital marketing. A natural need for responsibility and accountability. The ability to speak, write, and read Arabic & English fluently.
Location Al Khobar, Eastern Province, Saudi Arabia



Category Strategy and Management
Location Al Khobar, Eastern Province, Saudi Arabia



Category Customer Services
Location Al Khobar, Eastern Province, Saudi Arabia



Category Customer Services
Location Al Khobar, Eastern Province, Saudi Arabia



Category Sales and Business Development
Location Al Khobar, Eastern Province, Saudi Arabia



Category Sales and Business Development