Business Marketing Manager - Personal Health

Philips Health Systems; Jeddah; On-site; SAR 140,000 - 190,000; Full time

Job summary

A leading medical devices company is seeking a Business Marketing Manager to generate long-term business value through strategic marketing initiatives. The role requires expertise in consumer insights, brand management, and collaborative project management, with significant experience in the marketing domain. The successful candidate will strategize market approaches to drive growth and ensure alignment with global objectives.

Qualifications

• 10+ years of experience in marketing function of a large/multinational organization.
• Solid marketing background focusing on brand/category management.
• Strong collaboration skills across districts; sales, marketing, finance.

Responsibilities

• Leads development of regional integrated innovation and communication roadmap.
• Develops pricing strategies aligned with consumer expectations.
• Assists in execution of business region plans ensuring financial viability.

Skills

Strategic Planning

Brand Management

Project Management

Consumer Insights

Collaboration Skills

Education

Master or Bachelor's degree in Marketing, Business Administration, or related field

Job description

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Vacancy

1 Vacancy

Job Description

Job Title Business Marketing Manager - Personal HealthJob Description

Job title:
Business Marketing Manager - Personal Health

Generates long-term business value for identified target audiences and for the Company via delivering and managing Superior Propositions or Superior Presence. The role harnesses consumer and market intelligence and insights to create demand and foster Brand Strength. Focuses time on strategic marketing activities such as the adoption and adaptation of the global integrated innovation and communication roadmap into locally relevant strategies, guiding the localization of global content as well as filling gaps.

Your role:

Leads the development of a regional integrated innovation and communication roadmap, covering new product launches, Commercial Innovation, and always-on base business, based on in-depth consumer, market, and competitor insights to drive business objectives.

Helps to strategize and define marketing objectives by understanding and analyzing the Consumer Experience Journey at various touchpoints, ensuring the creation of consumer-centric insights and the articulation of behavior shifts required to meet business goals.

Develops pricing strategies in coordination with regional RGM and finance teams, ensuring they are competitive, aligned with consumer expectations, and financially sustainable for long-term growth.

Ensures overall consistency in guiding the Consumer Experience Journey by category/sub-category across touchpoints, ensuring adherence to global category brand positioning and visual identity for seamless consumer experiences.

Guides insights teams to gather local consumer, market, competition, and trend insights, facilitating the flow of actionable data to global teams to inform and optimize product innovation and commercial strategies.

Monitors and analyzes in-market results in collaboration with Consumer and Commercial analytics teams, assessing business growth, market share, and brand strength, and adjusting marketing plans accordingly to optimize performance.

Coordinates with Finance, Supply Chain, Sales, and other key departments to ensure the timely, consumer-qualified, and financially viable delivery of critical initiatives, guaranteeing alignment with both global and local business goals.

Assists in the development and execution of the rolling Business Region plan, managing A&P (Advertising & Promotion) effectively to support the zone s growth, innovation, and competitive positioning.

A career at Philips comes with all sorts of wonderful benefits. Be sure to speak to your recruiter about benefits in your region.

You're the right fit if:

Master or Bachelor's degree in Marketing, Business Administration, or related field.

+10 years of experience in the marketing function of a large/multinational organization preferably in FMCG

Demonstrated track record of successful ability to manage large and complex projects or engagements.

Solid marketing background, with a key focus on brand/ category management, strategic planning, understanding multicultural different business models, converting consumer insights into right actions, portfolio management

Requires in-depth knowledge of business strategies, goals and ability to translate into marketing objectives/jobs to be done to deliver strong annual plans.

Comprehensive know-how to set up the right Go-to-Market models, ensuring the right portfolio with the right channels, serving the right consumers.

Strong collaboration and management skills, to work closely with multi-pillars across districts; sales, marketing, finance and supply teams.

Excellent level of both written and spoken English

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
Onsite roles require full-time presence in the company s facilities.
Field roles are most effectively done outside of the company s main facilities, generally at the customers or suppliers locations.

This role is an office role.

Company Industry

• Medical
• Medical Devices

Department / Functional Area

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords

• Business Marketing Manager - Personal Health

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