Business Director - Media

SupportFinity™; Saudi Arabia; On-site; SAR 200,000 - 300,000; Full time

Job summary

A leading company in the advertising sector is seeking a Business Director to join their team in Riyadh. This pivotal role involves delivering client success and implementing growth strategies across various media channels. The right candidate will have significant experience in media planning, outstanding leadership skills, and a strong understanding of advertising principles.

Qualifications

• At least 10 years of experience in media planning or related roles.
• Proven leadership in managing planning teams.
• Deep understanding of the advertising/media industry.

Responsibilities

• Develop and execute media plans across multiple clients and industries.
• Drive growth in assigned areas by identifying business opportunities.
• Manage client relationships and communications.

Skills

Organizational skills

Multitasking

Project management

Communication skills

Education

Bachelor’s degree in marketing, advertising, or related field

Tools

Digital certifications (Meta, Google, Snap, Twitter, TikTok)

Job description

Company Description

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Listed on the Euronext Paris and part of the CAC 40 index, it operates across the entire value chain, offering clients a transversal, unified, and fluid model to access all its tools and expertise globally, under the mantra The Power of One.

Overview

We are seeking a Business Director to join our Spark Foundry team in Riyadh. This role involves client delivery, implementation planning, and representing the agency’s values while inspiring the team.

Responsibilities

1. Develop and execute media plans across multiple clients and industries, aligning with client and agency KPIs.
2. Identify new business opportunities and generate leads.
3. Drive growth in assigned areas, leveraging cross-functional synergies to meet broader client goals.
4. Identify organic growth, cross/up-selling opportunities to maximize agency growth.
5. Coordinate with cross-functional teams to develop and implement media strategies.
6. Manage client relationships and communications, enhancing satisfaction and business growth.
7. Contribute to the strategic direction of the media planning team.
8. Mentor and guide team members.
9. Represent the company in client and industry meetings.
10. Oversee media strategy development and implementation.
11. Manage resources effectively and promote team skill development through mentoring and training.
12. Build strong client partnerships through effective communication and strategic advice.
13. Create educational programs to expand clients' media strategy knowledge.
14. Maintain a comprehensive understanding of communication strategies and advertising principles.

Qualifications

1. Bachelor’s degree in marketing, advertising, or related field.
2. At least 10 years of experience in media planning or related roles.
3. Proven leadership in managing planning teams.
4. Strong organizational, multitasking, and pressure management skills.
5. Experience in business development and industry representation.
6. Digital certifications on major platforms (Meta, Google, Snap, Twitter, TikTok) and knowledge of emerging industry trends (commerce, Metaverse, NFTs).
7. Deep understanding of the advertising/media industry and media planning's role.
8. Ability to manage multiple projects and stakeholders with strong project management skills.
9. Knowledge of ROI measurement for media plans.
10. Experience managing internal teams and external vendors.
11. Strong budgeting, forecasting, and business strategy skills.
12. Ability to develop channel-specific strategies and reports for both offline and online channels.
13. Market, consumer, and media research knowledge.
14. Excellent communication skills and client objective interpretation.
15. Ability to train and develop analytical skills in staff.

Additional Information

R-2127P-2416

About Publicis Groupe Middle East

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