Brand Manager

Al-Dawaa Medical Services Co.; Al Khobar; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading healthcare provider in Saudi Arabia is seeking an experienced Brand Manager. The role involves developing brand strategies, conducting market research, and collaborating with cross-functional teams. The ideal candidate will have at least 3 years of relevant experience and a Bachelor’s degree in a related field. Strong communication skills in English and Arabic are essential for success.

Qualifications

• 3+ years of experience in brand management, marketing, or related roles.
• Strong understanding of branding principles and marketing strategies.
• Proficiency in market research and data analysis.

Responsibilities

• Develop and implement brand marketing plans.
• Conduct market research to understand consumer preferences.
• Manage brand identity and ensure consistency across materials.
• Collaborate on advertising campaigns and budget management.

Skills

Brand management principles

Communication skills (English & Arabic)

Creative thinking

Market research

Project management

Collaboration skills

Digital marketing trends

Education

Bachelor's degree in pharmaceutical sciences

Certified product manager

Digital marketing

Job description

Responsible for developing and executing brand strategies to enhance brand awareness, equity, and market positioning while ensuring consistency across all channels.

ESSENTIAL JOB FUNCTIONS

• Developing and implementing brand marketing plans
• Conducting market research to understand consumer preferences and trends
• Managing brand identity and ensuring consistency across all marketing materials
• Collaborating with creative teams to develop advertising campaigns
• Monitoring brand performance and analyzing market data
• Managing brand budgets and ensuring cost-effective campaigns
• Collaborating with sales, marketing, and product teams to align brand initiatives with business goals
• Building partnerships with external agencies and vendors

EDUCATION AND EXPERIENCE

• 3+ years of experience in brand management, marketing, or related roles
• Bachelor's degree in pharmaceutical sciences, certified product manager, digital marketing

KNOWLEDGE, SKILLS, AND ABILITIES

• Strong understanding of branding principles and marketing strategies
• Excellent verbal and written communication skills in English & Arabic
• Creative thinking and problem-solving skills
• Proficiency in market research and data analysis
• Ability to manage multiple projects in a fast-paced environment
• Strong collaboration and interpersonal skills
• Knowledge of digital marketing and social media trends
• Analytical and data-driven decision-making
• Experience with brand management tools and software