Assistant Manager - Performance Marketing (COR417)

Qiddiya Investment Company; Riyadh; On-site; USD 40,000 - 60,000; Full time

Job summary

Qiddiya Investment Company is seeking an Assistant Manager - Performance Marketing to enhance their marketing efforts through data-driven strategies. The role involves executing digital marketing campaigns, analyzing performance metrics, and collaborating with creative teams to optimize engagement and conversion rates. Ideal candidates will have a strong background in digital marketing, excellent analytical skills, and a proven ability to manage multiple campaigns effectively.

Benefits

Comprehensive benefits package

Qualifications

• 4 - 5 years of experience in performance marketing or digital marketing.
• Strong understanding of digital marketing channels and tools.
• Proven ability to manage multiple campaigns simultaneously.

Responsibilities

• Support the development and execution of performance marketing strategies.
• Analyze campaign performance and provide optimization insights.
• Monitor KPIs and report on campaign performance.

Skills

Analytical skills

Data-driven decision-making

Communication

Collaboration

Creative thinking

Problem-solving

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Related field

Tools

Google Analytics

SEMrush

Job description

Qiddiya Investment Company is excited to announce an opening for an Assistant Manager - Performance Marketing. In this role, you will play a critical part in driving our marketing efforts through data-driven insights and performance optimization strategies. You will work closely with the marketing team to develop, execute, and monitor effective performance marketing campaigns that maximize engagement and conversion rates.

Your analytical mindset and innovative thinking will be vital in refining our approach to digital marketing and ensuring that our initiatives resonate with our target audience.

Key Responsibilities

• Support the development and execution of performance marketing strategies across various digital channels (PPC, SEO, email marketing, social media, etc.).
• Analyze campaign performance, providing insights and recommendations for optimization to improve ROI.
• Monitor key performance indicators (KPIs) and report on campaign performance to stakeholders.
• Collaborate with the creative team to create compelling ad copy, visuals, and landing pages that drive conversions.
• Conduct market research and competitive analysis to identify trends and opportunities for performance enhancement.
• Manage PPC campaigns and budgets, ensuring effective allocation of resources.
• Stay updated on industry trends and best practices in performance marketing and digital advertising.
• Assist in the A/B testing of campaigns and landing pages to identify the most effective strategies.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 4 - 5 years of experience in performance marketing or digital marketing.
• Strong understanding of digital marketing channels and tools, including PPC, SEO, and social media marketing.
• Experience with analytics platforms (Google Analytics, SEMrush, etc.) to analyze and report on campaign performance.
• Proven ability to manage multiple campaigns simultaneously while meeting deadlines.
• Excellent analytical skills with a data-driven approach to decision-making.
• Strong communication and collaboration skills to work effectively within a team.
• Creative thinker with strong problem-solving skills.

Comprehensive benefits package