Sales And Marketing Specialist

About Us:

Agri Spectra AI is tackling critical challenges in global agriculture by delivering unparalleled crop intelligence. We leverage proprietary AI analysing advanced imaging data, integrated with multiple sources, to provide pre-symptomatic detection of crop stress, disease, and nutrient deficiencies – insights far beyond standard methods. Our mission is to translate complex data into uniquely actionable, ROI-focused recommendations for high-value crops and progressive agribusinesses, enabling the next generation of efficient, resilient, and sustainable farming. We are an early-stage company poised for significant growth, based in Vienna.

The Role:

We seek a dynamic and experienced Sales & Marketing Manager to spearhead our commercial growth strategy. This critical leadership role combines both sales and marketing responsibilities, driving market entry, brand awareness, lead generation, customer acquisition, and partnership development. You will be responsible for building and executing an integrated plan to establish Agri Spectra AI as a leader in the AgTech and SpaceTech space, targeting key enterprise accounts and strategic partners within German-speaking and international markets. This is a unique opportunity for a versatile commercial leader to make a significant impact from the ground up.

Responsibilities

• Develop and execute a unified sales and marketing strategy aligned with business objectives.
• Craft compelling, value-based messaging (in German and English) highlighting the unique ROI of our Products.
• Build and manage Agri Spectra AI's brand presence and digital footprint (website, SEO, social media, content).
• Plan and execute targeted lead generation campaigns across various channels to fill the sales pipeline.
• Identify, engage, negotiate, and close direct sales deals with large farms and agribusinesses.
• Build and manage strategic channel partnerships with agronomic consultants and agricultural retailers.
• Create high-quality sales and marketing collateral to support all stages of the customer journey.
• Track, analyze, and report on key sales and marketing performance indicators (KPIs).
• Develop sales forecasts and manage the associated marketing/sales budget.
• Collaborate closely with Product and Agronomy teams to ensure market feedback informs product development.
• Represent Agri Spectra AI at industry events and build key relationships.

Qualifications

• Proven leadership experience encompassing both B2B/enterprise sales (direct and channel) is required, preferably within AgTech, SaaS, or complex data/technology sectors.
• Fluency in both German and English (written and spoken) is required.
• Strong ability to develop and articulate value propositions focused on ROI, particularly for the agricultural industry.
• Demonstrated success in generating qualified leads and closing complex enterprise deals.
• Broad digital marketing skillset (content, SEO/SEM, social, email, analytics) combined with strategic planning capabilities.
• Exceptional communication, presentation, negotiation, and relationship-building skills.
• Experience with CRM systems and marketing automation/analytics tools.
• Highly strategic thinker with a data-driven approach and the ability to operate autonomously in a fast-paced startup environment.
• Bachelor's degree or higher in Business, Marketing, Agriculture, or a related field.

What We Offer:

• A pivotal leadership role with broad responsibility for driving the commercial success of an innovative AgTech AI company.
• The chance to build the entire go-to-market function and strategy from the ground up.
• Work with groundbreaking technology at the intersection of AI, remote sensing, and sustainable agriculture.
• A dynamic, fast-paced, and collaborative international startup environment based in Vienna.
• Direct impact on solving real-world challenges in global food production.
• Significant opportunities for professional growth and development across multiple commercial domains.