Performance Marketing Manager - Social Media Ads (f/m/d)

Performance Marketing Manager - Social Media Ads (f/m/d)

Join to apply for the Performance Marketing Manager - Social Media Ads (f/m/d) role at Nuki Home Solutions GmbH

We open the door to a world of possibilities and give you the chance to set new standards with us. We are looking for people with enthusiasm for innovation, people who are passionate about what they do, forward thinkers, and doers. Is that you? Then our door is open for you.

As a Performance Marketing Manager (f/m/d), you will be an important part of our Performance Marketing team. You will lead the strategy and execution of Meta Ads campaigns and other social media platforms to drive performance and growth. Your tasks will include developing and optimizing campaigns, creating compelling ad copy and visuals, managing audiences and targeting strategies, as well as analyzing data to continuously improve visibility, conversion rates, and return on ad spend (ROAS). With your mix of analytical thinking and creativity, you will help boost our paid social performance and have the chance to actively shape the future of Nuki.

Your Role

• You develop and execute performance marketing strategies focused on Meta Ads (Facebook & Instagram) as well as other paid social platforms such as TikTok, LinkedIn, Reddit, and others.
• You manage and continuously optimize campaigns, driving efficiency in spend, CPA, ROAS, and full-funnel performance across channels.
• You run regular A/B tests on creatives, audiences, placements, and ad copy to improve click-through and conversion rates.
• You take ownership of audience research, segmentation, and targeting strategies, including lookalike, custom, and retargeting audiences.
• You collaborate with our design team to create high-converting ad creatives tailored to each platform — from static visuals to video ads and motion graphics.
• You analyze campaign performance data across platforms, generate actionable insights and share clear reports with stakeholders.
• You monitor both paid and organic social performance to identify growth opportunities and strengthen overall brand presence.
• You stay up to date with platform changes, algorithm updates, and best practices in social media advertising.

Job Requirements

• You have at least 3 years of hands-on experience in performance marketing, with a strong focus on Meta Ads (Facebook & Instagram) and other paid social platforms (e.g. TikTok, LinkedIn, Pinterest), and hold a Bachelor\'s or Master’s degree in Marketing, Business, or a related field.
• You have a proven track record of optimizing campaigns to meet or exceed key performance indicators such as ROAS, CTR, CPA, and CVR.
• You are experienced in audience research, segmentation, and funnel optimization, including creating compelling ad copy and working with creative assets tailored to each platform.
• You are proficient in using Meta Ads Manager and familiar with other paid social tools such as TikTok Ads Manager, LinkedIn Campaign Manager, Pinterest Ads, YouTube Ads, or third-party tools (e.g. Hootsuite, HubSpot, Smartly.io, or similar platforms).
• You have strong analytical skills and are confident working with Google Sheets and data visualization or reporting tools (e.g. Looker, Tableau, or similar).
• You have a solid understanding of paid social strategies, including audience building, creative A/B testing, attribution modeling, and cross-channel performance measurement.
• You are fluent in English, both written and spoken; German is a plus.
• You are self-motivated, detail-oriented, and capable of managing multiple campaigns and priorities in a fast-paced environment.

Why Us

• You will get the chance to contribute your ideas in a fast growing, highly motivated team and thus actively shape the future of Nuki.
• Active further development is very important to us. We will support your personal and professional development in the office and outside at conferences, seminars or by sponsoring special literature and also offer German and English courses.
• You have free choice of your computer and operating system (Win/Mac/Linux) and can also use your company smartphone privately if you wish to do so.
• You get December 24th and 31st as one extra day off (=26 vacation days).
• We live and love our flexibility. Therefore, in addition to our extensive flextime model, you are free to work three days a week at home.
• No matter if you want to work part-time or full-time: We consider your individual wishes, support you in all matters, and subsidize ongoing childcare costs.
• You decide how you get to the office: If you use public transport, we will subsidize your climate ticket or offer you parking spaces & charging stations in our parking lot.
• Once a week we have breakfast together. You also get high-quality coffee and tea, regional juices, fruit, and vegetables as much as you want at any time.
• To help you relax during stressful periods, we offer free online yoga classes during working hours or discounts at different gyms and climbing centers. You also have the opportunity to receive professional psychological online counseling as part of our Instahelp cooperation.
• We host team events several times a year. From our 2-day summer event to our beach volleyball challenge, our legendary Christmas party, or the dumpling challenge: we also create shared memories outside the office.

For the advertised position, a minimum salary of € 3,843 gross per month applies according to the collective agreement (no all-in). Willingness to significantly overpay if you have the appropriate qualifications. This position is open for applications in Graz.

About Us

We at Nuki are breaking new ground and are working on a completely keyless future. As one of the fastest-growing companies in Austria, we offer innovative products, a dynamic team of 140 employees, and more than 550,000 satisfied customers. We are pioneers in the Smart Home sector and are looking for people like you who are not satisfied with the status quo and are willing to take on responsibility quickly.

We look forward to getting to know you!