Events Lead

Snoonu; Lusail; On-site; QAR 400,000 - 600,000; Full time

Benefits offered by this job

Global collaboration

Learning budget

Flexible time off

Agile work culture

Great Place to Work certification

ISO certifications

CSR initiatives

Diversity & inclusion

Job summary

Snoonu, Qatar’s homegrown Super App, is hiring an Events Lead to turn strategies into live activations. You’ll own the events calendar, shape activation strategies, and bring campaigns to life through partnerships and prudent budget management.

Lead a small team and collaborate with Sales, Product, and Marketing to meet attendance and ROI targets while delivering post-event insights for continuous improvement.

Qualifications

• 4+ years of experience in events.
• Proven track record of planning events from strategy through execution and post-event analysis.
• Strong understanding of event marketing: audience targeting, promotion channels, registration funnels and attendance drivers.
• Experience owning and managing event budgets, including forecasting and ROI reporting.
• Experience leading and developing a small team, balancing strategic direction with hands-on support.
• Excellent project management and organisational skills, with the ability to run several events at once.
• Strong written and verbal communication, and confidence presenting to senior stakeholders.
• Analytical mindset, comfortable with data and event-marketing tools (CRM, event platforms, analytics)

Responsibilities

• Event strategy and planning: define goals, calendars, briefs, and run-of-show.
• Event marketing and promotion: plan, channels, and campaigns for registration and attendance.
• Budget and vendor management: manage budgets, negotiate with vendors, track ROI.
• Team leadership: lead and coach the Events & Community Jr Lead and Logistics Associate.
• Measurement and reporting: set KPIs and deliver post-event insights.
• Cross-functional collaboration: align events with business goals with Sales, Product and more.

Skills

Event planning

Team leadership

Project management

Budget management

Strategic thinking

Communication

Data analysis

Tools

CRM

Event platforms

Analytics tools

Job description

As our events lead, you’ll turn ideas into experiences with a clear purpose, from defining why an event matters to deciding how success is measured. You’ll own the events calendar, shape the strategy behind every activation, and bring it to life through creative marketing campaigns, strong partnerships, and smart budget management.

What You’ll Get Your Hands On:

Event strategy and planning

• Define the purpose, goals, objectives and success metrics for each event, tied to company and marketing priorities.
• Build the annual events calendar and portfolio, deciding which events to run, scale, repeat or retire.
• Turn strategy into clear event briefs, timelines and run-of-show plans that the team can execute.
• Evaluate formats, venues, partners and sponsors against goals and budget.

Event marketing and promotion

• Develop and own the marketing plan for each event: positioning, audience, channels, messaging and timeline.
• Work with Marketing, Content and Design to deliver registration campaigns, partner promotion and post-event content.
• Drive attendance and registration targets, and optimize campaigns as results come in.

Budget and vendor management

• Build, manage and report on event budgets, and flag risks early.
• Negotiate with vendors, venues and sponsors to get the best value.
• Track spend against forecast and ROI per event

Team leadership

• Lead, coach and set priorities for the Events & Community Jr Lead and the Events Logistics Associate.
• Bridge strategy and operations: make sure the team understands the "why" behind each event, not just the "what".
• Run planning rhythms such as weekly syncs, pre-event reviews and post-event retros.

Measurement and reporting

• Set KPIs for each event (for example registrations, attendance, pipeline influenced, leads, NPS, cost per attendee).
• Deliver post-event reports with insights and recommendations that shape the next event.
• Report regularly to the Head of Events and leadership on performance and learnings.

Cross-functional collaboration

• Partner with Sales, Product, Community and Executive stakeholders to align events with business goals.
• Represent the events team in planning discussions and elevate risks or trade-offs when needed.

The Magic You Bring

• 4+ years of experience in events,
• Proven track record of planning events from strategy through execution and post-event analysis.
• Strong understanding of event marketing: audience targeting, promotion channels, registration funnels and attendance drivers.
• Experience owning and managing event budgets, including forecasting, vendor negotiation and ROI reporting.
• Experience leading and developing a small team, balancing strategic direction with hands‑on support.
• Excellent project management and organisational skills, with the ability to run several events at once.
• Strong written and verbal communication, and confidence presenting to senior stakeholders.
• Analytical mindset, comfortable with data and event‑marketing tools (CRM, event platforms, analytics)

Inside Snoonu’s Universe

Snoonu is Qatar’s homegrown Super App, reinventing daily life with blazing-fast delivery, shopping, and more – all in one place. Powered by tech, driven by a global team, and obsessed with making life easier.

The Dream We’re Chasing

To be the first Qatari Ultra App that propels the region and its community through innovation and technology. We have global ambitions where what we do surpasses norms and limitations every time.

The Quest We’re On

To radically transform how people live by leveraging technology to connect them with endless possibilities.

Our Everyday Superpowers

Be Customer Obsessed

“Focus on the customer and all else will follow.”

Act with Integrity

“We are honest, ethical, and trustworthy in everything we do.”

Be Curious and Creative

“We constantly innovate and create solutions to bring a lasting positive impact.”

Lead by Example and Take Ownership

“Be the change you want to see and take ownership.”

Work Smart and Deliver Results

“You can do more by doing less, better, and faster.”

It's All About People

“Be a team player; together we are stronger.”

Real Builders Ship

“We turn ideas into products, plans into action, and challenges into opportunities.”

Perks & Worklife Magic At Snoonu

Global Vibes – Collaborate with a worldwide crew.

Brain Boosters

Learning budgets, access to courses, and tools for your growth.

Flexible Time Off – We take recharging seriously. Generous leave and wellness policies.

Agile Everything – Scrum isn’t a buzzword here. It’s how we roll, from product to ops.

We’re certified as a Great Place to Work®, a recognition that celebrates a culture we’ve built together where people come first, always. This certification reflects our commitment to creating a workplace where everyone feels valued, empowered, and inspired to do their best work.

Certified for Excellence

Our ISO 9001:2015 and ISO 45001:2018 certifications demonstrate our dedication to world-class quality and a safe, supportive workplace, reinforcing our promise to deliver exceptional service while prioritizing the wellbeing of our people.

Beyond the Code: Giving Back Matters

We don’t just build apps. We’re committed to doing business sustainably and giving back to the community that fuels us. From eco-conscious practices to CSR projects, we’re always finding ways to do better—and we invite you to be a part of that mission.

Diversity Isn’t Just a Buzzword

At Snoonu, fairness and inclusion are the foundation of everything we do. We’re proud to be an equal opportunity workplace that welcomes people from every walk of life. Be bold. Be you. Thrive here.

Let’s Build the Future Together