DS Senior Campaign Manager

SWATX; Doha; On-site; QAR 254,000 - 328,000; Full time

Job summary

A dynamic marketing firm in Doha is seeking a DS Senior Campaign Manager to develop and execute impactful data-driven marketing strategies. This role requires over 7 years of experience in marketing campaign management, strong analytical skills, and collaboration with diverse teams. The ideal candidate will lead the campaign lifecycle from planning to execution, ensuring alignment with business objectives while fostering customer engagement through data-informed decisions. This position offers opportunities for professional growth and leadership within a supportive environment.

Qualifications

• 7+ years of experience in marketing campaign management focused on data science.
• Demonstrated success in leading data-driven marketing campaigns.
• Strong analytical skills essential for monitoring campaign performance.

Responsibilities

• Lead data-driven marketing strategies across channels.
• Collaborate with data scientists for campaign enhancements.
• Manage the entire campaign lifecycle from planning to reporting.
• Utilize analytics tools for improving campaign performance.

Skills

Data-driven marketing strategies

Collaboration with data teams

Campaign lifecycle management

Data analytics tools proficiency

Leadership skills

Analytical skills

Education

Bachelor's degree in Data Science, Marketing, Statistics

Master's degree (preferred)

Tools

Tableau

Power BI

Job description

Overview

SWATX is on the lookout for a DS Senior Campaign Manager who will bring a data-centric approach to our marketing initiatives. This strategic role is critical for driving impactful campaigns that leverage advanced data science methodologies. You will work closely with data teams to design and execute marketing strategies that not only meet business objectives but also foster customer engagement through data-informed decisions.

Responsibilities

• Lead the formulation and execution of data-driven marketing campaign strategies across various channels, ensuring alignment with customer insights and business goals.
• Collaborate with data scientists and analysts to implement advanced analytical models that enhance targeted marketing efforts and optimize customer interactions.
• Manage all aspects of the campaign lifecycle, from strategic planning and creative development to execution, analysis, and reporting.
• Utilize data analytics tools to monitor campaign performance metrics, providing actionable recommendations for improvement and refinement of tactics.
• Foster collaboration between marketing, sales, and product teams to ensure cohesive and effective campaign execution.
• Stay informed about the latest trends in data science and marketing analytics to ensure SWATX remains at the forefront of data-driven decision-making.
• Mentor junior team members, promoting a culture of data literacy and continuous learning within the marketing team.

Requirements

• Bachelor's degree in Data Science, Marketing, Statistics, or a related field; a Master's degree is preferred.
• 7+ years of experience in marketing campaign management with a strong focus on data science applications.
• Demonstrated success in developing and leading data-driven marketing campaigns that deliver measurable results.
• Strong analytical skills and proficiency in data visualization tools (e.g., Tableau, Power BI) and statistical software.
• Expertise in marketing automation platforms and CRM systems.
• Exceptional leadership and communication skills, with the ability to influence and collaborate across teams.
• Ability to think strategically while also being hands-on with campaign execution and analysis.
• Creative problem-solver with a results-oriented mindset and a passion for leveraging data to drive marketing success.