Job Description - Responsibilities :
- Experience in developing digital marketing / digital analytics solutions using Adobe products.
- Experience in Adobe Experience Cloud products and recent experience with Adobe Experience Platform or similar CDP
- Good knowledge of Data Science workspace and building intelligent Services on AEP
- Strong knowledge of datasets in Adobe Experience Platform, load data into Platform through data source connectors, APIs, and streaming ingestion connectors
- Experience in creating all required Adobe XDM (Experience Data Model) in JSON based on approved data model for all loading data files.
- Knowledge on utilizing Adobe Experience Platform (AEP) UI & POSTMAN to automate all customer schema data lake & profile design setups within each sandbox environment.
- Experience in configuration within Adobe Experience Platform all necessary identities & privacy settings and creating new segments within AEP to meet customer use cases.
- Test / Validate the segments with the required destinations.
- Managing customer data by using Real-Time Customer Data Platform (RTCDP), and analyze customer data by using Customer Journey Analytics (CJA)
Your Profile : Qualifications:
- Experience with creating connection, data views, and dashboard in CJA
- Hands-on experience in configuration and integration of Adobe Marketing Cloud modules like Audience Manager, Analytics, Campaign and Target
- Adobe Experience Cloud tool certifications (Adobe Campaign, Adobe Experience Platform, Adobe Target, Adobe Analytics) are desirable.
- Proven ability to communicate in both verbal and writing in a high performance, collaborative environment.
- Experience with data analysis, modeling, and mapping to coordinate closely with Data Architect(s)
Reference: hirist.tech