Team Leader, Digital marketing enablement

UPM Kymmene Sp. z o.o.; Wrocław; Hybrid; EUR 40,000 - 80,000; Full time

Job summary

Ein innovatives Unternehmen sucht einen Teamleiter für digitale Marketingaktivitäten, der die Verantwortung für die Implementierung und das Management von Projekten übernimmt. In dieser Rolle werden Sie ein engagiertes Team leiten, digitale Marketingprozesse entwickeln und die Qualität der Arbeit sicherstellen. Sie arbeiten eng mit internen und externen Partnern zusammen, um eine konsistente Markenpräsenz zu gewährleisten und die Effizienz zu steigern. Wenn Sie eine Leidenschaft für digitales Marketing haben und in einem dynamischen Umfeld arbeiten möchten, ist diese Position ideal für Sie. Nutzen Sie die Chance, Teil eines zukunftsorientierten Unternehmens zu werden, das sich für Nachhaltigkeit und Teamgeist einsetzt.

Benefits

Kostenbeteiligung an Sportaktivitäten

Private medizinische Versorgung

Kostenbeteiligung an Schulungen und Kursen

Lebensversicherung

Hybrid-Arbeitsmöglichkeiten

Urlaubsbonus

Qualifications

• Mindestens 3 Jahre Erfahrung im Management von digitalem Marketing und Kommunikation.
• Umfassendes Verständnis des Marketingprozesses und der Markenpositionierung.

Responsibilities

• Leiten und Unterstützen eines Teams von Fachleuten im digitalen Marketing.
• Entwickeln und Pflegen von Prozessen für digitales Marketing und Kommunikation.

Skills

Projektmanagement

Digitale Kommunikation

Marketingprozesse

Interpersonelle Fähigkeiten

Detailorientierung

Education

Relevanter Hochschulabschluss

Tools

Monday

Trello

Basecamp

Asana

MS Planner

Miro

Job description

Team Leader, Digital marketing enablement

• Guide, support, and participate in the recruitment process of an in-house team of digital marketing and digital communications professionals.
• Oversee the team workflow and end-to-end delivery of assignments from internal customers within agreed deadlines.
• Develop and maintain digital marketing and digital communications processes.
• Participate in digital marketing and digital communications work with the team, and oversee the quality and efficiency of work, ensuring alignment with processes and brand goals.
• Ensure that the work delivered to UPM's businesses meets expectations through interviews and feedback surveys.
• Collaborate with the marketing and communications network at UPM to provide guidance and support on consistent application of digital marketing and digital communications processes.
• Manage relationships with partners supporting UPM's Marketing, Sustainability, and Communications Hub, providing direction and feedback to ensure consistency and high quality.
• Develop and deliver training programs and materials to ensure understanding and adherence to digital marketing and digital communications processes.
• Stay informed of trends and best practices in digital marketing and digital communications to continually evolve and enhance team capabilities.
• Demonstrate UPM values and nurture a strong team spirit and positive internal customer experience at UPM Marketing, Sustainability, and Communications Hub.

Our requirements

• You have a relevant university degree and a minimum of 3 years of experience managing digital marketing and digital communications, including managing projects and tasks for international businesses, preferably in a large B2B company.
• You possess a comprehensive understanding of the marketing process, recognizing how each touchpoint—from initial engagement to conversion—contributes to a cohesive brand presence and drives business growth.
• You have solid experience with project management tools like Monday, Trello, Basecamp, Asana, MS Planner, or Miro, which is considered an asset.
• You have a very good understanding of digital marketing and digital communications principles and tools, brand positioning, as well as business acumen and an understanding of the international business environment.
• You are a skilled professional with high attention to detail and a systematic approach to maintaining consistency and quality across all platforms, ready to perform hands-on work in the field.
• You have experience working with creative teams and agencies to develop cohesive end-to-end marketing processes, providing clear direction and constructive feedback to internal experts and agency partners.
• You have at least C1 level proficiency in Polish and English (verbal and written) to ensure effective communication and collaboration with global stakeholders, teams, and partners, along with excellent interpersonal skills for working effectively in a complex, multi-task environment with strict deadlines.

What we offer

• A meaningful job – We have an inspiring purpose: ‘We create a future beyond fossils’. Our work is impactful and transformative.
• A caring community – Our community is built on great team spirit and shared commitment. We care about each other and our colleagues’ well-being. We support work-life balance for all employees.
• Development opportunities – We offer excellent opportunities for learning and career growth within our international, multi-business organization.
• Responsible employer – Sustainability is at the core of our operations. We are committed to ambitious, science-based sustainability targets across areas from climate change to biodiversity. We foster diversity and inclusivity, creating an environment where everyone can be themselves.

Sharing the costs of sports activities, private medical care, sharing the costs of professional training & courses, life insurance, hybrid work opportunities, and holiday bonus.

Greetings from your future manager

• UPM Marketing, Sustainability and Communications Hub is located in Wrocław, Poland, providing expertise in graphic design, audio-visual production, project management, digital communications, and digital marketing. We focus on increasing internal efficiency and ensuring brand alignment, with a strong team spirit and great internal customer experience. We are enthusiastic and collaborative.
• We are excited to welcome a passionate Team Leader, Digital Marketing Enablement, responsible for digital marketing implementation, team, workload, supplier, and project management. Interested? Join us! - Karolina Kuźniacka, Manager

Additional information

• The position is based in Wrocław, Poland, with a hybrid work model.
• The successful candidate will report to Karolina Kuźniacka.
• Please apply via the provided link, attaching your CV in English by 29.05.2025. Applications are reviewed during the period, and early contacts are possible.
• For application support, contact HR Service Center at [e-mail] or [phone].
• UPM is a global leader in the forest industry, headquartered in Finland, with operations in Poland including factories near Wrocław, a HR Service Center in Kraków, and the Wrocław Hub with over 600 professionals. We promote a Finnish leadership culture, trust, achievement, renewal, and a future beyond fossils. Learn more at https://www.upm.com/careers/upm-in-poland/