Marketing Director (AI & GTM Systems)

Huzzle; Polska; Hybrid; PLN 469,000 - 665,000; Full time

Job summary

Huzzle is seeking a Marketing Leader with a performance-driven, GTM engineering mindset to own and scale demand generation across outbound, inbound and brand channels. This hybrid role combines leadership with hands-on marketing engineering, building systems that generate pipeline, not just leads, and using AI tools like Clay and Claude to power growth.

You will design repeatable, signal-based campaigns and ensure data-driven decision-making.

Qualifications

• Proven track record in performance, growth or demand generation.
• Hands-on experience with Clay (critical).
• Extensive use of Claude for marketing workflows and GTM automation (critical).
• Experience building automated GTM/marketing systems for B2B SaaS.
• Budget ownership and marketing performance metrics.
• Strong CRM and attribution knowledge; pipeline focus.

Responsibilities

• Own and scale MQL to pipeline generation.
• Design signal-based marketing systems aligned with outbound GTM.
• Lead performance campaigns tied to revenue and CAC efficiency.
• Orchestrate data enrichment and workflows with AI/no-code tools.
• Drive content strategy and campaign attribution for ROI.
• Collaborate with GTM/RevOps to optimize spend.

Skills

Performance marketing

Growth marketing

Demand generation

GTM mindset

CRM & attribution

Analytics

B2B SaaS experience

Outbound marketing

Tools

Clay

Claude

n8n

Smartlead

HeyReach

Job description

About Huzzle

At Huzzle , we connect high-performing professionals with global companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries like SaaS, MarTech, FinTech, and EdTech. We match top sales talent to full-time remote roles where they're hired directly into client teams and provided ongoing support by Huzzle .

About the Company

Our client is an AI-first GTM (Go-To-Market) systems company founded by experienced revenue leaders. They build end-to-end automated revenue engines that transform market signals into qualified pipeline using AI agents, workflow automation, and scalable data infrastructure. Their stack combines tools like workflow automation platforms, enrichment systems, CRM integrations, and custom AI agent orchestration layers -serving high-growth companies scaling from $1M to $100M+ ARR.

Role Type: Full-time Engagement: Independent Contractor Hours: US Timezone

Job Summary

We're hiring a Marketing Leader with a performance-driven, GTM engineering mindset to own and scale demand generation across outbound, inbound, and brand channels. This is a hybrid Marketing Leader + Marketing Engineer role , where you will design and execute systems that directly generate pipeline not just leads. You'll leverage tools like Clay and Claude to build automated, signal-driven growth engines.

Key Responsibilities

• Own and scale MQL generation and pipeline contribution
• Build signal-based marketing systems aligned with outbound GTM motions
• Design and execute performance marketing campaigns tied to revenue
• Use Clay to enrich data, orchestrate workflows, and power outbound/inbound campaigns
• Leverage Claude for messaging, content generation, personalization, and workflow automation
• Develop automated marketing systems using AI and no-code tools (e.g., n8n)
• Optimize MQL → SQL conversion rates in collaboration with sales/GTM teams
• Manage and optimize marketing spend and CAC efficiency
• Drive content and campaign strategy with direct pipeline attribution
• Analyze and iterate on cost per MQL and pipeline ROI

Requirements

Must-Haves

• Proven experience in performance marketing, growth marketing, or demand generation
• Hands-on expertise with Clay (non-negotiable)
• Strong working experience using Claude for marketing, automation, or GTM workflows (non-negotiable)
• Experience building automated GTM or marketing systems
• Background in B2B SaaS or outbound-driven environments
• Experience owning marketing budgets and performance metrics
• Strong understanding of CRM systems and attribution models
• Analytical mindset focused on pipeline, revenue, and unit economics

Nice-to-Haves

• Prior experience in a startup or agency environment
• Familiarity with tools like Smartlead, HeyReach, n8n
• Experience working with GTM Engineering or RevOps teams