Hybrid Programmatic Campaign Architect

WPP Media; Wrocław; Hybrid; PLN 58,000 - 102,000; Full time

Benefits offered by this job

Private medical care

Life insurance

Sports card in Medicover

Funding for English language learning

Mental health awareness day

Training and certifications

Job summary

WPP Media is seeking a Programmatic Specialist to partner with teams across the US, Europe, and Asia from Poland, delivering high-impact, data-driven media solutions in a multicultural setting.

You will plan media campaigns, prepare activation materials, deliver reports and PCA presentations, and liaise between activation and client service teams to ensure correct campaign implementation.

Qualifications

• 2+ years of experience in planning and managing programmatic campaigns.
• Fluency in English.
• Ability to analyze raw data and develop actionable recommendations.
• Strong attention to detail and ability to work with large and complex files.
• Adaptability and flexibility to meet changing goals and priorities.
• Proficiency in Microsoft Excel and Google Sheets.
• Being eager to work in a hybrid model from one of our offices in Poland (Warsaw, Kraków, Poznań, or Wrocław)

Responsibilities

• Media plan preparation aligned with the agreed strategy.
• Preparing and delivering materials for campaign activation.
• Preparing reports and PCA presentations.
• Acting as a point of contact for the activation team and the client service team.
• Overseeing proper campaign implementation.

Skills

Programmatic campaigns planning|data分析

English fluency

Data analysis

Excel

Google Sheets

Tools

Microsoft Excel

Google Sheets

Job description

WPP Media is seeking a Programmatic Specialist to partner with teams across the US, Europe, and Asia from Poland, delivering high-impact, data-driven media solutions in a multicultural setting.

You will plan media campaigns, prepare activation materials, deliver reports and PCA presentations, and liaise between activation and client service teams to ensure correct campaign implementation.