Growth Marketing specialist (Outbound)

Itransition Group; Poland; Remote; PLN 120,000 - 180,000; Full time

Job summary

A leading IT services provider is seeking a Growth Marketer to scale its outbound marketing efforts for the UK & US. The ideal candidate should have experience in B2B outbound and ABM strategies, strong skills in LinkedIn Ads and Salesforce Marketing Cloud, and a data-driven mindset. This position allows for remote work from Poland and offers competitive compensation, flexible hours, and various benefits including medical insurance and gym membership compensation.

Benefits

Competitive compensation

Flexible working hours

Corporate medical insurance

Gym membership compensation

Internal conferences and workshops

5 days of paid sick leave

Qualifications

• Experience in B2B outbound marketing in SaaS/IT services.
• Proficient in creating and managing LinkedIn Ads.
• Familiar with using email tools for automation.

Responsibilities

• Collaborate with GTM Lead on marketing strategies.
• Automate outbound and ABM plays across various platforms.
• Create ads and marketing materials that convert.

Skills

B2B Outbound and ABM experience

LinkedIn Ads

Email-sequences

Salesforce Marketing Cloud

Data-driven approach

Tools

Salesforce Marketing Cloud

Clay

Job description

We’re hiring a hands-on Growth Marketer to automate and scale our outbound GTM for the UK & US.

Remote work from Poland is possible.

Requirements

• B2B Outbound and ABM experience (SaaS/IT services/consulting) with real results
• Confident with LinkedIn Ads
• Confident with Email-sequences in any tool
• Experienced in Salesforce Marketing Cloud (campaigns, landings)
• Comfortable with Clay (or similar) for enrichment/segmentation
• Data-driven: test, learn fast, scale
• Success metrics:
• SQL-quality meetings and pipeline generated
• MQL→SQL and reply→meeting conversion
• Time-to-learn per experiment; % plays that reach scale

Responsibilities

• Work closely with GTM Lead
• Run existing hypotheses and ICPs into automated and scalable outbound & ABM plays (LinkedIn + email + retargeting, etc)
• Create ads, landing pages, marketing assets that convert
• Set up automation workflow mostly in Salesforce Marketing Cloud; report learnings weekly
• Use Clay for enriching and segmentation of leads base

We Offer

• Projects for clients such as PayPal, Wargaming, Xerox, Philips, adidas, and Toyota
• Competitive compensation that depends on your qualification and skills
• Career development system with clear skill qualifications
• Flexible working hours aligned to your schedule
• Options to work remotely
• Corporate medical insurance covering services of private and public medical centers
• English courses online
• Corporate parties and events for employees and their children
• Internal conferences, workshops, and meetups for learning and experience sharing
• Gym membership compensation, corporate sport competitions (cybersport included)
• 5 days of paid sick leave per year with no obligation to submit a sick-leave certificate

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