Global Marketing Associate

AXA XL; Wrocław; On-site; PLN 138,000 - 224,000; Full time

Benefits offered by this job

Flexible working arrangements

Diversity resource groups

Enhanced family-friendly leave

Job summary

AXA XL is seeking a Global Marketing Associate to support planning, coordination and delivery of marketing activity across Future of Energy, Data Centers and Multinational Solutions. You will work with the Global Marketing Director and regional teams to drive visibility and engagement with clients, brokers and industries served.

You will help deliver integrated campaigns, support events and sponsorships, manage content, and provide performance reporting across channels.

Qualifications

• Experience in commercial and/or B2B marketing across multiple projects.
• Ability to plan, coordinate and deliver campaigns across channels.
• Strong written and verbal communication with attention to detail.

Responsibilities

• Support planning, coordination and delivery of global marketing activity across growth areas.
• Assist with integrated campaigns using digital ads, email, webinars, events and collateral.
• Coordinate global events, sponsorships and client engagement programmes.
• Contribute to regional resource alignment and messaging guidance.
• Draft and edit copy for collateral, web content and presentations.
• Track performance metrics and support optimization recommendations.

Skills

B2B marketing

Campaign planning

CRM & analytics

Content development

Event coordination

Digital marketing

Education

BA in Marketing or Communications

Tools

CRM systems

Marketing automation

Job description

AXA XL is an Equal Opportunity Employer.

Warsaw, Poland or Madrid, Spain.

At AXA XL, we build and protect our market profile and brand by proactively shaping and executing an integrated global marketing programme, in close alignment with our Chief Client Office and regional business unit strategies.

The Global Marketing Associate will help to achieve AXA XL's global marketing goals by contributing to increased market visibility for our products and services, including thought leadership, amongst clients, brokers and the industries we serve.

As a Global Marketing Associate, you will support the Global Marketing Director and wider team in developing, coordinating and delivering marketing activity for AXA XL's key growth areas: Future of Energy, Data Centers and Multinational Solutions. The role will also support wider Chief Client Office marketing programmes, including global events, sponsorships, client engagement campaigns and digital marketing activation across account-based marketing, email, webinar and website channels. You will also work closely with regional marketing teams to help provide consistent and up-to-date global marketing resources that enhance our market presence.

In this role, you will provide hand-on marketing support across planning, campaign delivery, content development, stakeholder coordination and performance reporting. You will work closely with members of the global marketing team and with internal and outsourced resources, while contributing to global internal and external Communications, Brand and Marketing projects and Chief Client Office initiatives.

What you’ll be doing

• Supporting the Global Marketing Director and business stakeholders in developing global marketing resources that support retention, new business and brand positioning across strategic growth areas including Future of Energy, Data Centers and Multinational Solutions.
• Assisting with the delivery of integrated marketing campaigns using the full suite of marketing tools and channels, such as digital advertising, account-based marketing, email campaigns, webinar programmes, collateral material, web content, events and sponsorships.
• Supporting marketing plans for key growth initiatives, including Future of Energy, Data Centers and Multinational Solutions.
• Providing coordination and execution support for global events, sponsorships and client engagement programmes, including planning, stakeholder management, content development, logistics support and post-event reporting.
• Contributing to marketing activity that supports Chief Client Office priorities, including client growth, broker engagement, strategic account development and global campaign activation.
• Supporting regional Distribution and marketing teams with up-to-date global marketing resources, campaign materials and messaging guidance.
• Collaborating with regional marketing teams and the Global Brand team to help ensure consistent marketing materials are used and best practices are shared.
• Working with the Digital Marketing team to maintain and update website content for priority growth areas and support the execution of global digital marketing campaigns, including account-based marketing, email marketing, webinar programmes, paid digital activity and website updates.
• Supporting performance reporting across campaigns, events, sponsorships and digital channels, including engagement metrics, lead generation, pipeline influence and return on investment where available.
• Supporting CRM discipline and campaign tracking by helping ensure relevant marketing activity, client engagement and follow-up actions are captured accurately in CRM systems.
• Drafting, editing and coordinating copy for collateral material, web content, presentations and campaign assets, working with internal teams and outsourced agencies as needed.
• Using data-driven insights and analytical tools to monitor campaign performance, compile reports and support recommendations for optimization.
• Helping ensure timely execution of projects by coordinating with internal Brand & Design, Media/PR, Digital and other relevant teams.
• Representing the Global Marketing function in selected internal business meetings and supporting preparation for external industry events.
• Supporting relationships with external marketing agencies and helping manage project timelines, deliverables and budgets.
• Building effective working relationships with internal stakeholders, including Sales, Product, Distribution and Executive teams.

You will report to the Global Marketing Director.

What you’ll bring

• Experience in commercial and/or B2B marketing, with the ability to support planning, coordination and delivery across multiple projects simultaneously.
• A collaborative, proactive approach and a passion for helping deliver intelligent, creative work as part of a team, for measurable success.
• Excellent written and oral communication abilities alongside an outstanding attention to detail.
• Proven ability to work independently and in a collaborative, hybrid team-oriented environment
• Robust organizational skills and the ability to support time-critical projects through planning, scheduling, monitoring and budget tracking.
• Experience supporting digital marketing activation, including account-based marketing, email campaigns, webinars, CRM-supported campaign tracking and website content management.
• A keen ability to execute, deliver results, approach tasks proactively and anticipate needs.
• Eager to learn and focused on continuously improving technical skills.
• Experience in Insurance or Financial Services industry is preferred.
• BA in Marketing or Communications or equivalent.

What we offer

Inclusion

AXA XL is committed to equal employment opportunity and will consider applicants regardless of gender, sexual orientation, age, ethnicity and origins, marital status, religion, disability, or any other protected characteristic. At AXA XL, we know that an inclusive culture and enables business growth and is critical to our success. That’s why we have made a strategic commitment to attract, develop, advance and retain the most inclusive workforce possible, and create a culture where everyone can bring their full selves to work and reach their highest potential. It's about helping one another — and our business — to move forward and succeed.

• Five Business Resource Groups focused on gender, LGBTQ+, ethnicity and origins, disability and inclusion with 20 Chapters around the globe.
• Robust support for Flexible Working Arrangements
• Enhanced family-friendly leave benefits
• Named to the Diversity Best Practices Index
• Signatory to the UK Women in Finance Charter

Learn more at axaxl.com/about-us/inclusion-and-diversity. AXA XL is an Equal Opportunity Employer.

Total Rewards

AXA XL's Reward program is designed to take care of what matters most to you, covering the full picture of your health, wellbeing, lifestyle and financial security. It provides competitive compensation and personalized, inclusive benefits that evolve as you do.

We're committed to rewarding your contribution for the long term, so you can be your best self today and look forward to the future with confidence.

Sustainability

At AXA XL, Sustainability is integral to our business strategy. In an ever-changing world, AXA XL protects what matters most for our clients and communities. We know that sustainability is at the root of a more resilient future. Our 2023-26 Sustainability strategy, called "Roots of resilience", focuses on protecting natural ecosystems, addressing climate change, and embedding sustainable practices across our operations.

Our Pillars

• Valuing nature: How we impact nature affects how nature impacts us. Resilient ecosystems - the foundation of a sustainable planet and society – are essential to our future. We’re committed to protecting and restoring nature – from mangrove forests to the bees in our backyard – by increasing biodiversity awareness and inspiring clients and colleagues to put nature at the heart of their plans.
• Addressing climate change: The effects of a changing climate are far-reaching and significant. Unpredictable weather, increasing temperatures, and rising sea levels cause both social inequalities and environmental disruption. We're building a net zero strategy, developing insurance products and services, and mobilizing to advance thought leadership and investment in societal-led solutions.
• Integrating ESG: All companies have a role to play in building a more resilient future. Incorporating ESG considerations into our internal processes and practices builds resilience from the roots of our business. We’re training our colleagues, engaging our external partners, and evolving our sustainability governance and reporting.
• AXA Hearts in Action: We have established volunteering and charitable giving programs to help colleagues support causes that matter most to them, known as AXA XL's "Hearts in Action" programs. These include our Matching Gifts program, Volunteering Leave, and our annual volunteering day – the Global Day of Giving.

For more information, please see axaxl.com/sustainability.

Who we are

AXA XL, the P&C and specialty risk division of AXA, is known for solving complex risks. For mid-size companies, multinationals and even some inspirational individuals we don’t just provide re/insurance, we reinvent it.

How? By combining a comprehensive and efficient capital platform, data-driven insights, leading technology, and the best talent in an agile and inclusive workspace, empowered to deliver top client service across all our lines of business - property, casualty, professional, financial lines and specialty.

With an innovative and flexible approach to risk solutions, we partner with those who move the world forward.

Want to know more?

Learn more at axaxl.com