ET MarTech / AdTech - Business Solution Architect

EY; Wrocław; Hybrid; PLN 70,000 - 90,000; Full time

Benefits offered by this job

Continuous learning opportunities

Tools and flexibility to impact

Transformative leadership coaching

Diverse and inclusive culture

Job summary

EY is seeking a BMC MarTech Solution Architect based in Wrocław, Poland, to lead the MarTech architecture strategy and work on AI-enabled data models. This pivotal role requires collaboration across various teams, providing insights into investment decisions.

The ideal candidate will have deep knowledge of MarTech ecosystems and strong architectural modelling capabilities. You'll enjoy a flexible working environment and diverse culture.

Qualifications

• Deep knowledge of MarTech ecosystems: CRM, CDP, CMS, automation, analytics.
• Strong understanding of enterprise data strategy and data governance.
• Experience with Adobe Experience Cloud, Salesforce, or similar ecosystems.

Responsibilities

• Define and maintain the BMC MarTech architecture strategy.
• Collaborate with Data Architecture teams to design AI-ready data models.
• Influence investment decisions and sourcing strategies.

Skills

Knowledge of MarTech ecosystems

Architectural modelling capabilities

Understanding of enterprise data strategy

Experience designing integrations

Excellent communication skills

Exposure to Data Architecture design

Education

Architecture certifications (e.g., TOGAF)

Cloud certifications

Tools

Adobe Experience Cloud

Salesforce

CDPs

Azure

AWS

Job description

Location: Wrocław – 2 days in office / 3 days remote

Opportunity

The BMC MarTech Solution Architect plays a pivotal role in shaping the future of BMC’s digital, data, and marketing technology ecosystem. This role is part of the Enterprise Technology CBS Solutions Delivery Team and partners closely with Product Managers in Technology Enablement and cross‑functional business teams such as Clients & Industries (C&I), Talent, Alumni and Communications.

A major responsibility is alignment with Data Architecture teams to build a data‑driven, AI‑enabled future. The architect ensures that MarTech platforms, integrations, identity systems, taxonomies, and data models support scalable analytics, personalisation, automation, and responsible AI adoption.

Key Responsibilities

• Define and maintain the BMC MarTech architecture strategy and vision
• Define MarTech architectural standards, reusable patterns, and reference architectures
• Shape multi‑year roadmaps with Product Managers and cross‑functional business leaders
• Translate strategic business needs into future‑state capability models and architectures
• Act as the architectural connector across BMC, ET, C&I, Talent, Alumni, and Communications
• Ensure interoperability and shared experience frameworks across business functions
• Reduce duplication and promote enterprise platform and standards reuse
• Produce solution options with pros/cons, costs, risks, technical debt, and compliance (infoSec, GCO, data)
• Collaborate with Data Architecture teams to design AI‑ready data models, taxonomies, and metadata structures
• Ensure MarTech systems integrate effectively with enterprise data lakes, CDPs, analytics platforms, and identity systems
• Assess emerging technologies and evaluate platform/vendor options with Product Management teams
• Influence investment decisions, business cases, and sourcing strategies
• Support design assurance and enterprise governance forums
• Promote API‑first, event‑driven, modular, and composable architecture principles
• Champion performance, resilience, observability, accessibility, and global scalability
• Communicate complex architectural concepts in clear, business‑focused language
• Serve as a trusted advisor on MarTech strategy, innovation, and platform evolution

Skills and Attributes for Success

• Deep knowledge of MarTech ecosystems: CRM, CDP, CMS, automation, analytics, identity & consent
• Strong architectural modelling capabilities (business, data, application, technology)
• Strong understanding of enterprise data strategy, data governance, and AI‑enablement
• Experience designing integrations across multiple enterprise platforms
• Excellent communication, leadership, facilitation, and stakeholder management skills
• Exposure to Data Architecture or AI/ML platform design
• Experience with Adobe Experience Cloud, Salesforce, CDPs, DAM, or similar ecosystems
• Architecture certifications (e.g., TOGAF), cloud certifications

Technologies and Tools

• MarTech & AdTech platforms (Adobe, DSPs)
• API‑led, ESB, and event‑driven integration
• CDP, CMS, CRM analytics suites (Adobe, Salesforce, Microsoft)
• Cloud platforms (Azure, AWS, GCP)
• Architecture tools (Lucidchart, LeanIX, ArchiMate)

Benefits

• Continuous learning: develop the mindset and skills to navigate whatever comes next
• Success as defined by you: tools and flexibility to make a meaningful impact your way
• Transformative leadership: insights, coaching and confidence to be the leader the world needs
• Diverse and inclusive culture: empowered to use your voice to help others find theirs

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