Product Marketing Manager – CSP

DigiConnect – ogłoszenia grzecznościowe; Kraków; On-site; EUR 40,000 - 80,000; Full time

Job summary

An innovative company is seeking a Product Marketing Manager to lead the development of marketing strategies for cutting-edge service management systems. This role offers the chance to work closely with cross-functional teams, influencing product adoption and customer engagement. You will be at the forefront of creating compelling product narratives and executing impactful marketing campaigns. If you are a visionary strategist with a passion for B2B and SaaS, this is your opportunity to make a real impact in an exciting industry. Join us and help shape the future of communication services!

Benefits

Real influence on strategy and product development

Collaboration with the executive team

Access to advanced marketing and AI tools

Kitchen full of snacks and treats

Multisport card

Medical care

Car parking area and bike room

Relaxed work atmosphere – no dress code

Qualifications

• 3-5 years of experience in B2B / SaaS / telecommunications marketing.
• Strong understanding of product lifecycle and GTM strategy.

Responsibilities

• Develop and execute go-to-market strategies for new products.
• Conduct market and competitor research in the CSP/telco industry.

Skills

B2B Marketing

SaaS Marketing

Market Analysis

Communication Skills

Negotiation Skills

Education

Bachelor's Degree in Marketing or related field

Tools

HubSpot

Google Ads

LinkedIn Ads

Salesforce

Job description

Join us as a Product Marketing Manager to take the lead in developing and promoting innovative service management systems for the Communication Service Providers (CSP) market. Our solutions support industry giants like Orange and Vodafone, connecting millions of users worldwide.

We are looking for a Product Marketing Manager responsible for building marketing strategies, strengthening our market position, and driving product adoption. This role is ideal for a visionary strategist who understands B2B and SaaS, and can transform data into compelling product narratives.

This role requires a dynamic blend of strategic vision, technical understanding, and creative storytelling. You will collaborate closely with cross-functional teams, including product management, sales, engineering, and design, to build customer engagement, execute product launches, and foster long-term growth. Your contributions will directly influence customer perception and adoption of our solutions, increasing awareness, leads, and revenue.

1. Develop and execute go-to-market strategies for new products and features
2. Conduct market and competitor research in the CSP/telco industry
3. Build and optimize content marketing and product communication strategies
4. Work with sales and partners to maximize sales pipeline
5. Prepare ROI analyses and recommendations for pricing and positioning strategies
6. Create enterprise customer materials, case studies, and product storytelling
7. Manage performance marketing campaigns (Google Ads, LinkedIn, HubSpot)
8. Collaborate with the executive team on company growth strategy
9. Possess 3-5 years of experience in B2B / SaaS / telecommunications marketing
10. Have experience in product marketing or strategic marketing
11. Ability to conduct market analysis and define USP
12. Have a strong understanding of product lifecycle, GTM strategy, and ROI analysis
13. Possess highly developed communication and negotiation skills
14. Have knowledge of Communication Service Providers (CSP), IoT, SaaS industries
15. Experience working with product managers and sales teams
16. Familiarity with HubSpot, Google Ads, LinkedIn Ads, Salesforce

Oferujemy

1. Real influence on strategy and product development
2. Collaboration with the executive team and key clients
3. Access to advanced marketing and AI tools
4. Kitchen full of snacks and treats (including Good Lood ice cream)
5. Multisport card
6. Medical care
7. Car parking area and bike room
8. A relaxed work atmosphere – no dress code, no open space!