Creative Copywriter for Global Education Campaigns

Global University Systems; Warszawa; On-site; PLN 120,000 - 180,000; Full time

Job summary

Global University Systems is seeking a Creative Copywriter to transform ideas into compelling stories that engage prospective students and drive action. You will craft copy across organic and paid channels, ensuring consistency in tone, voice, and brand alignment.

You will apply AI tools judiciously, collaborate with international teams, and help grow our global content portfolio with engaging campaigns across social media, PPC, SEO and email journeys.

Qualifications

• 5+ years in creative copywriting across multiple channels.
• 2+ years in a team-oriented environment.
• Strong research and analytics to optimize copy performance.

Responsibilities

• Develop compelling copy for organic and paid media, social, PPC, SEO, print and digital campaigns.
• Apply AI tools judiciously while maintaining human-centric writing.
• Align content with marketing goals and brand voice across institutions.
• Stay ahead of content trends and improve quality and impact of copy.
• Coordinate with marketing to maintain a content calendar.
• Ensure DEI considerations in all content efforts.
• Support relationships with internal brand partners and maintain quality control.

Skills

Creative writing

Content marketing

SEO

Social media

PPC

Research and analytics

Team collaboration

English writing

Education

Undergraduate level

Digital marketing qualification

Writing qualification

Tools

Word

PowerPoint

WordPress

SEMrush

Ahrefs

Buffer

Hootsuite

Job description

Global University Systems is seeking a Creative Copywriter to transform ideas into compelling stories that engage prospective students and drive action. You will craft copy across organic and paid channels, ensuring consistency in tone, voice, and brand alignment.

You will apply AI tools judiciously, collaborate with international teams, and help grow our global content portfolio with engaging campaigns across social media, PPC, SEO and email journeys.