App Store Optimization Specialist | Mid-Senior

Nord Security; Polska; Remote; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Training & mentorship

Extra vacation days

Private healthcare in Lithuania andPol

Calm, Headspace, Mindletic & company培训

In-house gyms & sport cards

Workation trips

Work from anywhere

Team events

Job summary

Nord Security is seeking an ASO/SEO specialist to drive organic growth for our mobile products. You will optimize Google Play and App Store listings, run experiments, and collaborate with design and copywriting teams to improve assets and store performance.

You will use A/B testing, analyze rankings, and strategize for international markets, leveraging our global presence and commitment to privacy and security.

Qualifications

• 2+ years in ASO/SEO with app installation focus.
• Proven track of achieving top organic rankings in app stores.
• Experience optimizing listings for Google Play and App Store.

Responsibilities

• Increase organic app installs by keyword optimization and store listing improvements.
• Rank apps for highly competitive keywords.
• Collaborate with designers and copywriters to test assets and launches.
• Continuously explore new methods to boost organic performance and mobile sales.

Skills

ASO

SEO

Keyword optimization

A/B testing

Google Play

App Store

International experience

Independent work

Team collaboration

Creative experimentation

Tools

Google Play Console

Apple App Store Connect

Huawei AppGallery

Job description

The world's most advanced VPN, and a whole lot more.

If you're a curious problem-solver who carves their own path, join the team behind Threat Protection Pro, the NordLynx protocol, and the fastest VPN on the planet- tools that put privacy, security, and control back in people's hands.

Your impact? Helping millions take back control of their online security, privacy, and data.

Main Responsibilities

• Increase organic app installs by conducting keyword and conversion rate optimization for App and Play Store listings;

• Rank apps for highly competitive keywords;

• Collaborate with designers and copywriters to launch experiments in the app stores and find the winning creative assets;

• Constantly look for new methods, strategies and ideas to improve organic performance and drive more mobile sales.

Core Requirements

• 2+ years of experience working with ASO or SEO;

• Deep understanding of ASO including knowledge of Google Play and App Store algorithms, optimization methods and strategies for driving app installs;

• That you have successfully optimized app listings and reached top organic positions in Google Play and App Store before;

• Solid knowledge of A/B testing frameworks, experience in running A/B tests in Google Play and App Store;

• International experience;

• Ability to work with minimal supervision;

• Teamwork, openness to giving and receiving feedback, willingness to share knowledge, good sense of humor;

• Experience in working with other app stores, like Huawei AppGallery, Samsung Galaxy Store, etc., would be a plus.

What We Offer

• Sharpen your edge: training, mentorship, and room to grow - always.

• Take the time you need: extra vacation days, sick days, and time off when life calls.

• Get premium healthcare: private health insurance in Lithuania and Poland - fully covered.

• Protect your peace: enjoy free subscriptions to Calm, Headspace, and Mindletic, and our own resilience and mindfulness trainings.

• Own your fitness: in-house gyms, sport cards, online workouts, and personal guidance - on us.

• Pack your bags for workation: experience our company-wide trip abroad to the fullest.

• Work from anywhere: work from wherever keeps you in the zone.

• Celebrate your milestones: birthdays, weddings, and new family members - all deserve a gift.

• Parent with ease: children's summer camps and flexibility around the schedule - because parenting never pauses.

• Join the party: team building and company events people talk about for months.

• Unlock Cyber City: coffee bar, open gyms, kids' room, music room, massage chairs - our Vilnius HQ is yours to enjoy.

Kindly refer to our Privacy Notice for Recruitment Candidates for comprehensive information regarding our data handling procedures throughout recruitment processes.

We expect all candidates to provide accurate and complete information during the recruitment process. While limited use of AI tools to refine application materials is acceptable, candidates remain fully responsible for ensuring that their submissions reflect their own qualifications, skills, and experience. Any failure to do so may negatively affect participation in the recruitment process. If broader AI assistance is allowed for a particular role or stage, we'll let you know in advance.

By submitting your application, you acknowledge that it may be processed using automated tools for evaluation purposes. As part of your recruitment process, we may use an AI-based application review tool to help assess applications based on skills and experience relevant to the role. This technology is used to support - not replace - human decision-making, and every application is ultimately reviewed by a recruiter.

If you would like more information about how AI is used in this process or wish to exercise your rights under applicable data privacy laws, please contact us at [e-mail]. Should you prefer to opt out of the automated evaluation, please submit your application directly to [e-mail].