Strategic Content & Social Media Lead

leading-edge; Karachi Division; On-site; PKR 1,200,000 - 1,800,000; Full time

Job summary

Leading-edge in Karachi is seeking a seasoned Social Media Manager and Technical Content Writer to drive strategy, content creation, and audience engagement across regional markets. The role demands a bachelor's degree and at least five years of experience in social media management and content development.

You will craft engaging campaigns, manage content calendars, collaborate with marketing teams, analyze performance, write technical content for brochures and white papers, and coordinate with

Qualifications

• Bachelor's degree in a relevant field and at least 5 years of social media management experience.
• Strong written communication and content creation skills.
• Proficiency with Canva and visual content tools.
• Ability to multitask and work in fast-paced environments.
• Experience with paid social advertising is a plus.

Responsibilities

• Develop comprehensive social media strategies for all regions aligned with company growth goals.
• Create engaging content for various social media platforms and write copy for assets.
• Manage content calendar and coordinate with marketing and stakeholders.
• Engage with audience, respond to comments, messages, and mentions.
• Utilize analytics tools to track metrics and report performance to stakeholders.
• Coordinate with event organizers for marketing collateral and external teams.
• Write content for product brochures, white papers, case studies, articles, and newsletters.

Skills

Social media strategy

Content creation

Copywriting

Canva proficiency

Analytical thinking

Multitasking

Communication skills

Paid social advertising

Education

Bachelor's degree

Tools

Canva

Job description

Leading-edge in Karachi is seeking a seasoned Social Media Manager and Technical Content Writer to drive strategy, content creation, and audience engagement across regional markets. The role demands a bachelor's degree and at least five years of experience in social media management and content development.

You will craft engaging campaigns, manage content calendars, collaborate with marketing teams, analyze performance, write technical content for brochures and white papers, and coordinate with