Strategic B2B Marketing Copywriter for Growth

PRG Pakistan; Lahore; On-site; PKR 800,000 - 1,200,000; Full time

Benefits offered by this job

Competitive salary

Annual leave

Health insurance

Employee recognition

Promotions based on performance

Collaborative work environment

Job summary

PRG Pakistan in Lahore seeks an experienced Marketing Communications Copywriter to craft strategic, persuasive content for brand awareness, lead generation, and growth. The role combines strong writing with marketing knowledge to simplify complex topics for diverse audiences.

Ideal candidates have 5+ years in copywriting or content marketing, agency experience, and a proven ability to manage multiple deadlines while supporting American corporations.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• 5+ years of copywriting, content marketing, or marketing communications experience.
• Strong writing, editing, and proofreading skills.
• Experience creating persuasive B2B marketing content.
• Ability to manage multiple projects and deadlines.
• Agency experience preferred.
• Experience supporting American corporations preferred.

Responsibilities

• Create marketing content for corporate brochures and sales materials.
• Develop email marketing campaigns and website copy.
• Produce landing pages, social media content, whitepapers, and thought leadership pieces.
• Prepare webinar presentations, PowerPoint decks, and animated video scripts.
• Develop messaging aligned with marketing and sales objectives.
• Collaborate with marketing, sales, and SMEs to craft effective communications.
• Translate complex business and healthcare concepts into audience-focused content.
• Ensure content aligns with brand standards and business goals.

Skills

Copywriting

Content Marketing

B2B Marketing

Editing

Research & Interviewing

Agency Experience

Education

Bachelor's degree in Marketing, Communications, Journalism, English, or related field

Job description

PRG Pakistan in Lahore seeks an experienced Marketing Communications Copywriter to craft strategic, persuasive content for brand awareness, lead generation, and growth. The role combines strong writing with marketing knowledge to simplify complex topics for diverse audiences.

Ideal candidates have 5+ years in copywriting or content marketing, agency experience, and a proven ability to manage multiple deadlines while supporting American corporations.