Social Media Marketing Executive

Z&K Logistics; Karachi Division; On-site; PKR 8,498,000 - 12,748,000; Full time

Job summary

A leading logistics company in Karachi is seeking a skilled On Rotation Social Media Marketing Executive. The ideal candidate will develop and implement effective social media strategies, create engaging content across multiple platforms, and analyze performance to optimize campaigns. This role requires a Bachelor's degree in Marketing or a related field, along with proven social media marketing experience, preferably within the automotive industry.

Qualifications

• Proven experience as a social media marketer in the automotive industry.
• Excellent knowledge of social media platforms and best practices.
• Strong analytical skills for evaluating campaign performance.

Responsibilities

• Develop and implement effective social media strategies.
• Create engaging content for various social media platforms.
• Monitor and analyze social media performance metrics.

Skills

Social media strategy development

Content creation

Performance analysis

Customer engagement

Trend awareness

Education

Bachelor's degree in Marketing, Communications, or related field

Job description

Overview

Minimum Bachelor's degree in Marketing, Communications, or a related field

On Rotation Social Media Marketing Executive — Z&k Logistics, a leading company in the automotive industry, specializing in the global trading of golf carts, ATVs, mini excavators, and forklifts, is seeking a skilled On Rotation Social Media Marketing Executive to join our team in Karachi.

Responsibilities

• Develop and implement effective social media strategies to increase brand visibility and generate leads.
• Create engaging and relevant content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube.
• Regularly monitor and analyze social media performance metrics to optimize campaign success.
• Collaborate with the marketing team to align social media strategies with overall marketing objectives.
• Stay updated with industry trends and competitor activity to ensure our brand remains relevant and competitive.
• Manage and respond to customer inquiries, comments, and reviews across social media platforms in a timely and professional manner.
• Stay up-to-date with emerging social media channels and technologies to maximize brand exposure.

Qualifications

• Proven experience as a social media marketer with a focus on automotive industry or related field.
• Excellent knowledge of social media platforms, their respective audiences, and best practices for engagement.
• Deep understanding of current digital marketing trends and strategies.
• Strong analytical skills to evaluate campaign performance and make data-driven decisions.
• Exceptional written and verbal communication skills.
• Ability to multitask and prioritize tasks effectively.