Social Media Manager

2 Zee Business Solutions; Lahore; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A digital marketing agency is looking for a talented Social Media Manager to enhance brand exposure. Responsibilities include running advertising campaigns, creating original content, managing community engagement, and using analytical tools to report on progress. The ideal candidate will have a BSc in Marketing and at least 3 years of social media management experience.

Qualifications

• Minimum 3 years of proven social media management experience.
• Ability to deploy the right marketing plan for each social media platform.
• Experience in determining a target audience and crafting campaigns.

Responsibilities

• Perform research on current benchmark trends and audience preferences.
• Generate, edit, publish and share engaging content daily.
• Set specific objectives and report on ROI to achieve marketing goals.

Skills

Research on current trends

Social media strategy design

Content creation and publishing

Community management

Analytical tools usage

Education

BSc degree in Marketing

Job description

Looking for a talented social media manager who administers our social accounts and provides the voice for a company across social channels by creating opportunities to increase brand exposure. The social media manager will be required to run advertising campaigns and drive engagement by creating high-quality original content. You should also engage influencers, manage our community by responding to comments and oversee our customer service across all platforms.

Social Media Manager responsibilities

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Managing posts and responding to followers
• Set specific objectives and report on ROI to achieve our marketing goals
• Ensure progress on all platforms by using analytical tools and reporting

Job Specification

• BSc degree in Marketing or relevant field & having a firm understanding of marketing principles
• Minimum 3 years of proven social media management experience
• Experienced ability to deploy right marketing plan for each social media platform
• Relevant experience in determining a target audience and how to cater unique marketing campaigns to capture audience attention