SEO Copywriter: Elevate Content & Drive Traffic

Bestax Chartered Accountants; Lahore; On-site; PKR 6,798,000 - 9,063,000; Full time

Benefits offered by this job

Competitive salary

Job summary

Bestax Chartered Accountants in Dubai seeks an SEO Copywriter to create engaging, search-engine-friendly content for websites, blogs, landing pages, and campaigns to boost organic traffic and conversions.

You will research keywords, optimize on-page elements, write meta titles and descriptions, and collaborate with marketing and design teams to ensure content aligns with brand and SEO best practices.

Qualifications

• Proven experience as SEO Copywriter with a strong portfolio.
• Deep understanding of SEO best practices, search intent and content marketing.
• Proficiency in SEO tools (Google Search Console, Ahrefs, SEMrush, Yoast, Rank Math, etc.).
• Excellent writing and editing skills with ability to adapt tone for audiences.
• Knowledge of basic HTML and WordPress for content formatting.
• Ability to work with cross-functional teams and analyze SEO data.
• Experience writing ad copy, social media content and email campaigns is a plus.

Responsibilities

• Develop SEO-optimized content for websites, blogs, landing pages and paid ads.
• Conduct keyword research and implement strategic placements for higher search rankings.
• Optimize existing content for search intent, readability and conversions.
• Create compelling meta titles, descriptions and CTAs to boost CTR.
• Collaborate with designers, developers and marketers to ensure engaging, user-friendly content.
• Stay up-to-date with Google algorithm updates, content trends and SEO advancements.
• Implement on-page SEO techniques, including internal linking, structured data and multimedia optimization.
• Analyze content performance using SEO tools and refine strategies accordingly.
• Write persuasive content for email campaigns, social media and PPC ads.

Tools

Google Analytics

Ahrefs

SEMrush

Yoast

Rank Math

Google Search Console

WordPress

HTML basics

Job description

Bestax Chartered Accountants in Dubai seeks an SEO Copywriter to create engaging, search-engine-friendly content for websites, blogs, landing pages, and campaigns to boost organic traffic and conversions.

You will research keywords, optimize on-page elements, write meta titles and descriptions, and collaborate with marketing and design teams to ensure content aligns with brand and SEO best practices.