Senior Manager Marketing ( Real Estate )

Swift Property Management Services (Pvt) Ltd; Karachi Division; On-site; PKR 2,000,000 - 2,750,000; Full time

Job summary

A leading real estate company in Karachi is seeking a Senior Marketing Manager to develop and implement marketing strategies for residential and commercial projects. The ideal candidate will have an MBA in Marketing, 8–12 years of experience in real estate marketing, and excellent leadership skills. This role includes managing a marketing team, conducting market research, and driving digital marketing campaigns.

Benefits

Health Insurance

Incentive Bonus

Life Insurance

Transport

Qualifications

• 8–12 years of experience in Real Estate Marketing, with at least 4 years in a senior management role.
• Proven track record of successful marketing strategies for housing schemes, apartments, or high-rise/commercial projects.
• Excellent leadership and team management skills.

Responsibilities

• Develop and implement comprehensive marketing strategies for various projects.
• Lead and manage the marketing team to achieve goals.
• Conduct market research and monitor campaign performance.

Skills

Real Estate Marketing

Leadership

Digital Marketing

Communication

Negotiation

Education

MBA in Marketing

Tools

CRM tools

MS Office

Job description

Key Responsibilities

• Develop and implement comprehensive marketing strategies to promote residential, commercial, and high-rise projects.
• Lead, mentor, and manage the marketing team to achieve organizational objectives.
• Plan and execute advertising, promotional campaigns, and launch events for real estate projects.
• Prepare project-wise marketing budgets and ensure cost-effective utilization.
• Conduct market research to analyze competitors, pricing trends, and customer preferences.
• Drive digital marketing campaigns (Google Ads, YouTube Ads, SEO, Social Media, Influencer Marketing, etc.).
• Oversee design and execution of project brochures, billboards, digital content, and promotional material.
• Coordinate with sales teams to generate qualified leads and ensure conversion support.
• Build and maintain strong relationships with media agencies, advertising partners, and vendors.
• Monitor campaign performance, analyze ROI, and present regular reports to senior management.
• Enhance brand visibility and ensure consistent messaging across all platforms.

Qualifications & Skills

• MBA in Marketing from a reputable university.
• Minimum 8–12 years of experience in Real Estate Marketing, with at least 4 years in a senior management role.
• Proven track record of successful marketing strategies for housing schemes, apartments, or high-rise/commercial projects.
• Strong knowledge of real estate market dynamics, customer behavior, and property sales cycle.
• Excellent leadership and team management skills.
• Proficiency in digital marketing platforms, CRM tools, and MS Office.
• Strong communication, negotiation, and presentation skills.
• Ability to work under pressure and meet tight deadlines.
• Age Limit Under 40 Years

Key Competencies

• Strategic thinker with strong business acumen.
• Target and results-driven mindset.
• Innovative and creative approach to marketing.
• Strong stakeholder and vendor management skills.

Ability to align marketing strategies with sales objectives

Job Rewards and Benefits

• Communication
• Health Insurance
• Incentive Bonus
• Leaves
• Life Insurance
• Medical
• Transport