Senior Manager - Digital Marketing

Curemd Pakistan (Private) Limited; Lahore; On-site; PKR 2,500,000 - 5,200,000; Full time

Benefits offered by this job

Bi-annual bonus

Company vehicle financing

Provident Fund: CureMD matches up to 8

Fuel Card

Cellular Allowance

In-house clinic & health coverage

Job summary

CureMD Pakistan (Private) Limited is seeking a Senior Manager - Digital Marketing to lead data-driven initiatives, expand online presence, and generate high-quality leads globally. You will mentor cross-functional teams and align marketing with product and leadership strategies.

You will oversee SEO, content, performance marketing, email automation, and social media, while driving innovation and measurable growth across channels.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Master's degree or advanced certifications in digital marketing (e.g., Google Ads, HubSpot, Meta) preferred.
• 7-10 years of progressive digital marketing experience, including 4+ years in a leadership role.
• Proven success in leading high-performing marketing teams and scaling digital growth initiatives.
• Deep expertise in SEO, paid media, content marketing, campaign management, email automation, and brand development.
• Strong analytical capabilities with experience using Google Analytics, GA4, CRM tools, and marketing automation platforms.
• Excellent stakeholder management and cross-functional collaboration skills.
• Strong project leadership and communication skills with the ability to drive complex, multi-channel campaigns from planning through execution.

Responsibilities

• Develop and lead a data-driven digital marketing strategy to boost online traffic, conversion rates, and brand visibility.
• Oversee campaigns across SEO, SEM, email, paid media, social, and content.
• Lead and scale a marketing team fostering high performance and innovation.
• Collaborate with senior leadership to ensure alignment and consistent brand messaging.
• Drive full-funnel strategies optimizing organic and paid media to maximize ROI.
• Define, monitor, and report KPI using Google Analytics, GA4, and marketing tools.
• Lead content strategy and brand storytelling to resonate with target audiences.
• Research industry trends and emerging technologies to keep CureMD cutting-edge.

Skills

SEO

Content strategy

Performance marketing

Email automation

Social media

Google Analytics

GA4

Google Tag Manager

CRM tools

Marketing automation platforms

Education

Bachelor's degree in Marketing/Communications/Business

Master's degree or certifications in digital marketing

Tools

Google Analytics

GA4

Google Tag Manager

Job description

Job Overview: CureMD is seeking a Senior Manager - Digital Marketing to lead strategic digital initiatives aimed at expanding our online presence, generating high-quality leads, and strengthening brand recognition globally. In this senior leadership role, you will develop, oversee, and scale CureMD's digital marketing operations, ensuring alignment with overarching business goals. Your expertise across SEO, content strategy, performance marketing, email automation, and social media will be key in driving innovation, measurable impact, and long-term growth. As a senior member of the marketing team, you will mentor cross-functional teams, influence strategic decision-making, and serve as a key point of contact between marketing, product, and leadership stakeholders.

Job Responsibilities

Develop and lead a forward-thinking, data-driven digital marketing strategy to significantly boost online traffic, increase conversion rates, and elevate brand visibility. Oversee performance-driven campaigns across all digital channels, including SEO, SEM, email, paid media, social platforms, and content. Lead, coach, and scale a team of marketing professionals while fostering a culture of high performance, innovation, and continuous learning. Collaborate closely with senior leadership and cross-functional teams to ensure strategic alignment and consistent brand messaging across digital initiatives. Drive full-funnel campaign strategies from ideation to execution-optimizing both organic and paid media across platforms to maximize ROI. Define, monitor, and report on KPIs, utilizing tools like Google Analytics, Google Tag Manager, and AI-driven marketing solutions for data-backed decision-making. Spearhead content strategy and brand storytelling efforts to ensure a strong digital voice that resonates with target audiences and builds trust. Continuously research industry trends, competitor activities, and emerging technologies to ensure CureMD's digital presence remains cutting-edge and impactful.

Qualifications

Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree or advanced certifications in digital marketing (e.g., Google Ads, HubSpot, Meta) preferred. 7-10 years of progressive digital marketing experience, including 4+ years in a leadership role. Proven success in leading high-performing marketing teams and scaling digital growth initiatives. Deep expertise in SEO, paid media, content marketing, campaign management, email automation, and brand development. Strong analytical capabilities with experience using Google Analytics, GA4, CRM tools, and marketing automation platforms. Excellent stakeholder management and cross-functional collaboration skills. Strong project leadership and communication skills with the ability to drive complex, multi-channel campaigns from planning through execution.

Compensation and Benefits

Financial

• Competitive salary and bi-annual bonus.
• Fast track and uncapped career growth for high performers.
• Company-sponsored vehicle financing (car and bike).
• Interest-free loans.
• Provident Fund: CureMD matches up to 8% of your base salary.
• Fuel Card.
• Cellular Allowance.

Health and Wellness

• In-house clinic with a team of certified male and female doctors with 24/7 telemedicine service.
• Hospital treatment monitoring by company doctors.
• Comprehensive health coverage for your immediate family (outpatient, inpatient, maternity and parents' inpatient).
• Exclusive health benefits and discounts at top class clinics and labs.

Supportive Workplace

• Pick-up and drop-off services for female employees.
• In-house daycare facility.
• In-house gym and recreational area to unwind.

Continued Learning

• Company-sponsored trainings, workshops, development programs and retreats.
• Paid specialized trainings/certifications.

The Difference You'll Make

At CureMD, every role, whether senior or junior, plays a pivotal part in transforming healthcare. By joining our innovative team, you'll contribute to groundbreaking technology that directly impacts patient care, enhances healthcare efficiency, and saves lives globally. Your skills and passion will drive meaningful change, helping us deliver solutions that support healthcare professionals in critical, real-time settings. Together, we're not just advancing technology — we're making a tangible difference in people's lives. Together, let's save lives. Healthcare is evolving fast, and at CureMD, we're helping lead that transformation. We build powerful healthcare technology that enables providers to focus on what truly matters: delivering exceptional patient care. From advanced Electronic Health Records (EHR) and Practice Management Systems to innovative Patient Engagement Solutions, our platforms support healthcare organizations around the world. But the real driving force behind everything we do? Our people.

Why work at CureMD?

When you join CureMD, you're not just taking a job — you're joining a mission to transform how healthcare works globally. We've built a workplace where innovation thrives, ideas are welcomed, and collaboration is part of everyday life. Whether you're an experienced professional or launching your career, you'll find opportunities here to grow, lead, and make a meaningful impact.

What makes CureMD different

• Work on technology that improves healthcare worldwide.
• A culture built on innovation, collaboration, and inclusivity.
• Clear career growth and leadership development opportunities.
• Continuous learning and skill development.
• A strong focus on work-life balance.
• The chance to turn your ideas into real-world solutions.

Your growth matters here

Your growth matters here At CureMD, we invest in our people. Through training programs, mentorship, and leadership opportunities, we help you build a career — not just a role. Your contributions matter, your ideas are heard, and your growth is part of our success.