Branding Associate

Curemd Pakistan (Private) Limited; Lahore; On-site; PKR 670,000 - 1,116,000; Full time

Benefits offered by this job

Bi-annual bonus

Company-sponsored vehicle financing

Provident Fund (8%)

Health and wellness benefits

In-house daycare

Job summary

CureMD Pakistan (Private) Limited is seeking a Branding Associate to support the branding team in developing and executing strategies that strengthen the company's presence in the IT industry. You will collaborate across teams to ensure consistency across channels and help storytelling with fresh ideas.

The ideal candidate has a year of marketing-related experience, a passion for social media, and excellent written and verbal communication skills.

Qualifications

• Minimum 1 year of relevant experience in marketing, communications, or branding.
• Strong interest in marketing, social media, growth hacking, communications, and Gen AI.
• Excellent written and verbal communication skills.
• Experience using social media platforms for business purposes (Instagram, Facebook, LinkedIn, etc.).
• Proficient in MS Office (Word, Excel, PowerPoint, Outlook).
• Ability to simplify complex concepts and analyses into clear, actionable insights.
• Experienced project manager adept at converting business objectives into organized, time-sensitive marketing deliverables.

Responsibilities

• Ideate and manage the company’s visual and communication assets, including banners, images, and templates.
• Conceptualize, plan, and execute industry-leading social media campaigns and storytelling, ensuring alignment with our guidelines while pushing the envelope in terms of originality.
• Track and analyze the performance of marketing initiatives to provide insights for improvement.
• Develop comprehensive campaign briefs based on actionable, data-driven insights to establish clear measures of success.
• Translate CureMD's recruitment strategy and targets into social campaigns that build brand awareness and drive potential candidates through the funnel.
• Support the social media team in creating engaging content for branding campaigns and maintaining a consistent voice across all platforms.
• Keep up with local and global social media trends to identify opportunities for the company to participate in.
• Conduct market research to identify opportunities and monitor industry trends in the IT industry.
• Stay abreast of key industry trends, competitive insights, and industry leaders.

Skills

Marketing

Social media

Communication

Social platforms

MS Office

Analytical thinking

Project management

Job description

Job Overview

As a Branding Associate at CureMD, you will support our branding team in developing and executing strategies that enhance our company’s presence in the industry. This role offers an excellent opportunity for hands-on experience in marketing and communications, working closely with various teams to ensure consistency across all channels. The ideal candidate is a creative thinker and storyteller, full of ideas and passionate about executing them.

Job Responsibilities

• Ideate and manage the company’s visual and communication assets, including banners, images, and templates.
• Conceptualize, plan, and execute industry-leading social media campaigns and storytelling, ensuring alignment with our guidelines while pushing the envelope in terms of originality.
• Track and analyze the performance of marketing initiatives to provide insights for improvement.
• Develop comprehensive campaign briefs based on actionable, data-driven insights to establish clear measures of success.
• Translate CureMD's recruitment strategy and targets into social campaigns that build brand awareness and drive potential candidates through the funnel.
• Support the social media team in creating engaging content for branding campaigns and maintaining a consistent voice across all platforms.
• Keep up with local and global social media trends to identify opportunities for the company to participate in.
• Conduct market research to identify opportunities and monitor industry trends in the IT industry.
• Stay abreast of key industry trends, competitive insights, and industry leaders.

Qualifications

• Minimum 1 year of relevant experience in marketing, communications, or branding.
• Strong interest in marketing, social media, growth hacking, communications, and new technologies such as Gen AI.
• Excellent written and verbal communication skills.
• Experience using social media platforms for business purposes (Instagram, Facebook, LinkedIn, etc.).
• Proficient in MS Office (Word, Excel, PowerPoint, and Outlook).
• Ability to simplify complex concepts and analyses into clear, actionable insights.
• Experienced project manager adept at converting business objectives into organized, time-sensitive marketing deliverables.

Compensation and Benefits

• Financial: Competitive salary and bi-annual bonus.
• Fast track and uncapped career growth for high performers.
• Company-sponsored vehicle financing (car and bike).
• Interest-free loans.
• Provident Fund: CureMD matches up to 8% of your base salary.
• Health and Wellness: In-house clinic with a team of certified male and female doctors with 24/7 telemedicine service.
• Hospital treatment monitoring by company doctors.
• Comprehensive health coverage for your immediate family (outpatient, inpatient, maternity and parents' inpatient).
• Exclusive health benefits and discounts at top class clinics and labs.
• Supportive Workplace: Pick-up and drop-off services for female employees.
• In-house daycare facility.
• In-house gym and recreational area to unwind.
• Continued Learning: Company-sponsored trainings, workshops, development programs and retreats.
• Paid specialized trainings/certifications.

The Difference You'll Make

At CureMD, every role, whether senior or junior, plays a pivotal part in transforming healthcare. By joining our innovative team, you'll contribute to groundbreaking technology that directly impacts patient care, enhances healthcare efficiency, and saves lives globally. Your skills and passion will drive meaningful change, helping us deliver solutions that support healthcare professionals in critical, real-time settings. Together, we’re not just advancing technology — we’re making a tangible difference in people’s lives. Together, Let’s save lives.

Join CureMD - Where Innovation Meets Impact

Healthcare is evolving fast, and at CureMD, we’re helping lead that transformation. We build powerful healthcare technology that enables providers to focus on what truly matters: delivering exceptional patient care. From advanced Electronic Health Records (EHR) and Practice Management Systems to innovative Patient Engagement Solutions, our platforms support healthcare organizations around the world. But the real driving force behind everything we do? Our people.

Why work at CureMD?

When you join CureMD, you’re not just taking a job — you’re joining a mission to transform how healthcare works globally. We've built a workplace where innovation thrives, ideas are welcomed, and collaboration is part of everyday life. Whether you’re an experienced professional or launching your career, you’ll find opportunities here to grow, lead, and make a meaningful impact.

What makes CureMD different

• Work on technology that improves healthcare worldwide
• A culture built on innovation, collaboration, and inclusivity
• Clear career growth and leadership development opportunities
• Continuous learning and skill development
• A strong focus on work-life balance
• The chance to turn your ideas into real-world solutions

Ready to make an impact?

Join a team that’s building smarter, safer, and more accessible healthcare for everyone. Be part of the future of healthcare. Be part of CureMD.