Senior Manager, Bancassurance Sales and Strategy - TJ / 1939088

Recruit AI; Karachi Division; On-site; PKR 1,500,000 - 2,300,000; Full time

Job summary

EFU Life Assurance Ltd. in Karachi seeks a Senior Manager, Bancassurance Sales and Strategy to lead growth, develop strategic sales plans, and strengthen partnerships with banking channels.

You will manage a team of bancassurance professionals, drive forecasting and budgeting, and coordinate with underwriting, product development, and compliance to tailor competitive insurance solutions. Responsibilities include market analysis, stakeholder engagement, product launches, and marketing initiatives

Responsibilities

• Develop and execute comprehensive strategic sales plans to meet bancassurance growth targets and expand market share.
• Lead, mentor, and manage a team of bancassurance professionals to cultivate a culture of continuous improvement and high performance.
• Establish and maintain strong relationships with channel partners to ensure alignment of sales goals and effective communication.
• Conduct detailed market research and competitive analysis to identify new business opportunities and respond proactively to industry trends.
• Utilize customer relationship management systems to monitor sales activities, manage client portfolios, and enhance customer retention.
• Collaborate with underwriting, product development, and compliance teams to design insurance products that meet client needs and regulatory standards.
• Analyze sales data and operational workflows to identify process improvement opportunities that boost channel efficiency.
• Oversee policy administration processes to ensure accuracy and compliance for smooth policy issuance and servicing.
• Manage sales forecasting, budgeting, and resource allocation to synchronize with corporate financial goals.
• Engage with a wide range of stakeholders including internal departments, external partners, and clients to drive integrated bancassurance strategies.
• Lead project management for new bancassurance product launches, sales campaigns, and marketing efforts to support business expansion.
• Develop and implement client retention strategies that reduce churn and maximize long-term customer value and loyalty.

Job description

Our client EFU Life Assurance Ltd. is looking for a Senior Manager, Bancassurance Sales and Strategy in Karachi
EFU Life Assurance Ltd. is seeking a dynamic Senior Manager-Bancassurance to lead our bancassurance sales and distribution efforts. The successful candidate will be responsible for developing and implementing effective strategies that drive growth, increase market share, and strengthen partnerships with banking channels. This role involves managing a team of bancassurance professionals, fostering collaboration, mentoring for high performance, and ensuring alignment with the company’s business objectives. A key focus is to enhance customer acquisition, retention, and satisfaction while maintaining compliance with industry regulations. The Senior Manager will conduct comprehensive market analyses, identify new business opportunities, and work closely with underwriting, product development, and compliance teams to create competitive insurance products tailored to customer needs. This role demands strong leadership in overseeing sales forecasting, budgeting, and resource allocation while coordinating cross-functional teams to improve operational efficiency. Excellent relationship management skills are necessary to engage internal and external stakeholders effectively, implement client retention strategies, and lead product launches and marketing initiatives that support sustained bancassurance growth.

Responsibilities

• Develop and execute comprehensive strategic sales plans to meet bancassurance growth targets and expand market share.
• Lead, mentor, and manage a team of bancassurance professionals to cultivate a culture of continuous improvement and high performance.
• Establish and maintain strong relationships with channel partners to ensure alignment of sales goals and effective communication.
• Conduct detailed market research and competitive analysis to identify new business opportunities and respond proactively to industry trends.
• Utilize customer relationship management systems to monitor sales activities, manage client portfolios, and enhance customer retention.
• Collaborate with underwriting, product development, and compliance teams to design insurance products that meet client needs and regulatory standards.
• Analyze sales data and operational workflows to identify process improvement opportunities that boost channel efficiency.
• Oversee policy administration processes to ensure accuracy and compliance for smooth policy issuance and servicing.
• Manage sales forecasting, budgeting, and resource allocation to synchronize with corporate financial goals.
• Engage with a wide range of stakeholders including internal departments, external partners, and clients to drive integrated bancassurance strategies.
• Lead project management for new bancassurance product launches, sales campaigns, and marketing efforts to support business expansion.
• Develop and implement client retention strategies that reduce churn and maximize long-term customer value and loyalty.