Senior Growth Analytics Engineer - Funnel & AI Dashboards

Incubator Lab; Lahore; On-site; PKR 300,000 - 600,000; Full time

Job summary

Incubator Lab is seeking an experienced full-stack developer and technical architect to design and build a custom funnel analytics dashboard for performance marketing operations. You will scope projects, recommend technical solutions, and own development from planning through deployment.

The role involves data integration across Meta Ads, Shopify, Hyros, and other sources, plus AI-powered analysis to identify optimization opportunities and generate actionable insights.

Qualifications

• Strong full-stack development experience with React, Next.js, Node.js, Python, or similar technologies.
• Experience building custom analytics dashboards and reporting applications.
• Advanced SQL, database architecture, and API integration skills.
• Deep understanding of Meta Ads tracking, attribution, and marketing performance data.
• Experience working with funnel analytics, conversion events, and customer journeys.
• Experience integrating OpenAI or other LLM APIs into applications.
• Experience with Railway or comparable deployment infrastructure.
• Proven ability to independently scope, architect, and deliver software projects.
• Strong communication and problem-solving skills.

Responsibilities

• Funnel Dashboard Development: Build a custom application to track and analyze marketing funnel performance.
• Data Integrations & Attribution: Integrate Meta Ads, Shopify, Hyros, Google Ads, and other data sources; build data pipelines.
• AI-Powered Funnel Analysis: Integrate AI models to analyze funnel performance and generate insights.
• Project Scoping & Technical Architecture: Translate requirements into technical specs; scope projects and estimate costs.
• Application Infrastructure: Build and deploy applications; ensure dashboard performance and reliability.

Skills

React

Next.js

Node.js

Python

API integration

Data visualization

Problem solving

Tools

Railway

Job description

Incubator Lab is seeking an experienced full-stack developer and technical architect to design and build a custom funnel analytics dashboard for performance marketing operations. You will scope projects, recommend technical solutions, and own development from planning through deployment.

The role involves data integration across Meta Ads, Shopify, Hyros, and other sources, plus AI-powered analysis to identify optimization opportunities and generate actionable insights.