Senior Digital Media Planner — Data-Driven Growth

WPP Media; Karachi Division; Hybrid; PKR 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Hybrid work model

Medical insurance

Vision insurance

Dental insurance

Paid time off

Wellbeing facilities

Mental health days

Job summary

WPP Media Pakistan seeks a Senior Associate, Digital Media Planning to join our team. You will manage tasks and client service for assigned brands, guiding the media planning process and executing plan changes.

The role reports to the Business Manager and requires 3+ years in media/digital/marketing, a BBA/MBA, and strong Excel and numeracy skills. We offer a hybrid work model with opportunities to work across traditional and digital media.

Qualifications

• Must have strong organizational and numeracy skills.
• Flexibility and able to work under pressure.
• Proficient in MS Excel.
• Excellent personal/organizational management.
• Able to set and meet multiple demands within challenging deadlines.
• Excellent interpersonal skills – ability to communicate effectively at all levels, internally and externally, formally & informally.
• Must have an experience of at least 3+ years in media/digital/marketing experience.

Responsibilities

• Develop strategy for brands including annual phasing and budgeting to achieve brand KPI's.
• Assist CH/BM to maintain responsive working relationships with brand teams to identify potential opportunities.
• Troubleshooting and resolving any issues with media/account teams and media vendors.
• Analyze data to provide client with recommendations for optimizations.
• Maintain relationships with media suppliers, internal teams and brand teams.
• Prepare Quarterly/Semi Annual & Annual media reviews and way forward.
• Responsible for timely deliverables of the deadlines for e.g. Annual Media Strategy Presentations, monthly post buys & any other requirement from client on ad hoc basis.
• Resolve billing related issues.
• Work cross-functionally with Client management team and Account Directors as needed.
• Work with cross function departments/teams as part of the media management process.
• Showcasing of launches & presentations to the brand team after launch.
• Assisting CH/BM in participating in regional award is mandatory with at least once in a quarter.
• Train Assistant Planner/Media Planner on media basics.

Skills

Organizational skills

Numeracy skills

MS Excel

Interpersonal skills

Time management

Communication

Education

BBA / MBA from a reputable university

Job description

WPP Media Pakistan seeks a Senior Associate, Digital Media Planning to join our team. You will manage tasks and client service for assigned brands, guiding the media planning process and executing plan changes.

The role reports to the Business Manager and requires 3+ years in media/digital/marketing, a BBA/MBA, and strong Excel and numeracy skills. We offer a hybrid work model with opportunities to work across traditional and digital media.