Search Engine Marketing Specialist

Trade Optimize; Karachi Division; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A prominent digital marketing firm is seeking a skilled SEM Professional to optimize paid search campaigns and enhance ROI. The ideal candidate will have a strong grasp of performance marketing, current trends, and hands-on experience with AdWords. This role requires analytical skills, creativity in optimizing advertising strategies, and the ability to support the team in achieving performance goals.

Qualifications

• Well-versed in performance marketing and online customer acquisition.
• Good command on AdWords and Adverts.
• At least 1 year of experience in related fields.

Responsibilities

• Executing tests, analyzing data, and identifying trends in paid search campaigns.
• Optimize copy and landing pages for campaign efficiency.
• Support SEM team in managing budget tracking.

Skills

AdWords

Performance Marketing

Data Analysis

SEO Trends

Education

Degree or Diploma in related field

Job description

• Executing tests, collecting and analyzing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns.
• Optimize copy and landing pages for paid search engine marketing campaigns
• Perform ongoing paid keyword discovery, expansion and optimization
• Research and analyze competitor advertising links
• Execute SEM campaign strategy tactics on a daily basis
• Support the SEM team to ensure campaigns are tracking according to allocated budgets and performance goals.

Job Specification

• Well-versed in performance marketing, conversion, and online customer acquisition
• Up-to-date with the latest trends and best practices in search engine marketing
• At least 1 year of experience.
• Good command on AdWords and Adverts both.
• Any educational degree or diploma in related field.
• Salary: 20K to 35K depends o expertise and education level