Sales Executive/Lead Generator

Ultra Pack Private Limited; Lahore; On-site; PKR 2,000,000 - 2,750,000; Full time

Job summary

A leading software services company in Lahore is seeking a Sales Executive responsible for generating and qualifying leads, nurturing client relationships, and supporting the Business Development Manager. The ideal candidate will have a bachelor's degree, 1-3 years of experience in sales or business development, and strong communication skills. This role offers an opportunity to work closely with various teams and make a significant impact on the sales pipeline.

Qualifications

• 1-3 years of sales or business development experience in IT/software services.
• Familiarity with LinkedIn, Upwork, and other freelancing/job platforms.
• Experience in international sales (North America, Europe, Middle East) is preferred.

Responsibilities

• Generate and qualify leads through various platforms.
• Conduct initial discovery calls to understand client needs.
• Coordinate with internal teams for accurate proposals.

Skills

Strong written and verbal communication skills in English

Ability to manage multiple leads and prioritize effectively

Knowledge of software development lifecycle

Negotiation and presentation skills

Education

Bachelor's degree in Business, Marketing, IT

Tools

MS Office

CRM tools

Job description

Job Description:

Role Overview: The Sales Executive will be responsible for generating and qualifying leads, nurturing client relationships, and supporting the Business Development Manager in closing deals. The role requires strong communication, persistence, and attention to detail, as well as the ability to coordinate with internal teams to ensure timely and accurate client responses.

Key Responsibilities:

1. Lead Generation & Outreach

• Identify and engage potential clients through LinkedIn, Upwork, Freelancer, and other platforms.
• Build and maintain a consistent sales pipeline of prospects.

2. Client Engagement

• Conduct initial discovery calls to understand client needs.
• Present company services (AI/ML, custom software, web/mobile apps, UI/UX).
• Nurture relationships until prospects are ready for BDM handover.

3. Proposal Support

• Coordinate with the Business Analyst and technical team to ensure proposals are accurate and timely.
• Draft and customize basic proposals under supervision.

4. CRM & Reporting

• Maintain up-to-date records of leads, opportunities, and client communication.
• Provide weekly sales activity reports to the BDM.

5. Collaboration

• Work closely with the BDM, Business Analyst, and marketing team to align outreach with campaigns.

Share client feedback with the internal team for service improvement.

Job Specification:

Required Skills & Qualifications

• Bachelor’s degree in Business, Marketing, IT, or related field.
• 1–3 years of sales or business development experience in IT/software services.
• Strong written and verbal communication skills in English.
• Familiarity with LinkedIn, Upwork, and other freelancing/job platforms.
• Ability to manage multiple leads and prioritize effectively.
• Proficiency in MS Office and CRM tools.

Preferred Skills

• Knowledge of software development lifecycle and technical terminology.
• Experience in international sales (North America, Europe, Middle East).
• Negotiation and presentation skills.
• Ability to work independently with minimal supervision.

Performance Indicators (KPIs)

• Number of qualified leads generated per month.
• Conversion of leads to opportunities.
• Timeliness and accuracy of proposal submissions.
• Client satisfaction feedback from first contact.
• Contribution to quarterly revenue