- Bachelor’s degree from a reputable institution in:
Business Administration
Commerce
Accounting
Marketing
Economics
Finance
- or an equivalent field
- Preferably 1 year of relevant experience in:
Sales
Management
Operations
- Retail/Consumer Banking
- or another relevant industry
- Good understanding of deposit products and their workability.
- Knowledge of CASA and its fundamentals for achieving deposit growth.
- Strong customer acquisition and relationship-management skills.
- Ability to achieve deposit mobilization and account-opening targets.
- Ability to cross-sell and upsell banking products.
- Strong communication and customer-service skills.
- Ability to identify customer needs and resolve complaints professionally.
Key Responsibilities
- Execute customer acquisition activities to build a healthy deposit portfolio and achieve liability-growth and cross-selling targets.
- Build and maintain CALSA/TD customer portfolios within agreed timelines.
- Achieve weekly, monthly, quarterly and annual product-wise targets for CALSA, SA and TD.
- Mobilize deposits and maintain the required CASA and Term Deposit portfolio mix.
- Acquire new-to-bank customers and ensure daily account-opening targets are achieved.
- Establish and maintain strong relationships with potential and existing clients.
- Identify opportunities to cross-sell and upsell banking products.
- Monitor competitors and take proactive steps to retain MMBL customers.
- Maintain excellent customer service and resolve complaints promptly.
- Coordinate with internal branch teams while ensuring compliance with bank policies and procedures.
- Understand customer challenges and coordinate with the RM/BM to address their needs.
- Support the development of a retail deposit marketing team through Freelancers/Brand Ambassadors.
- Complete any additional assignments given by the Line Manager efficiently and effectively.
Mobilink Microfinance Bank Ltd. provides banking services across Pakistan through a combination of traditional microfinance and digital/mobile banking solutions. Its services include savings, MSME financing, housing loans, remittances, utility bill payments, mobile wallets, insurance, G2P, B2B and B2P payments, supporting financial inclusion across the country.