Marketing Manager

Shafi Pvt Ltd; Lahore; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A marketing firm in Lahore is seeking a Marketing Executive to develop annual marketing plans based on sales targets and conduct comprehensive market analysis. The ideal candidate holds an MBA in Marketing and possesses strong leadership, communication skills, and knowledge of competitors. This role involves strategic planning, executing promotional activities, and managing customer relationships.

Qualifications

• MBA in Marketing required.
• Strong leadership skills and team player.
• Flexible and excellent communication skills.
• Knowledgeable about market and competitors.

Responsibilities

• Create annual marketing plans based on sales targets.
• Develop short and long term marketing strategies.
• Conduct research and analyze market factors.
• Plan and execute advertisement and promotion activities.
• Communicate with ad agencies for ongoing campaigns.
• Organize special promotions and events.
• Update customer relationship management system.

Job description

To make the annual marketing plan with the coordination of sales department based on their total sales targets. To develop short and long term marketing plans to ensure growth in market share and profitability. To do research/analysis and monitoring of financial, technological & demographic factors in order to seize the market opportunities, minimizing the effects of competitor’s activities. To plan & execute advertisement, promotion activities encompassing electronic and print media. To communicate with ad agencies with ongoing campaigns. To organize special promos, displays and events. To update customer relationship management system.

Job Specification

MBA (Marketing) Leadership, Team Player, Flexible, Good interaction & communication, Knowledge of market & competitors.