Market Development Coordinators

VGRO Group; Pakistan; On-site; PKR 1,200,000 - 2,400,000; Full time

Job summary

V-Gro Group Pakistan is seeking qualified candidates for positions at Head Office in the agribusiness marketing domain. The role involves coordinating with crop experts, R&D, and field teams to execute campaigns aimed at achieving yearly sales targets.

Ideal candidates hold a BSc/MSc in Agribusiness (preferably with BBA/MBA) and have 2–3 years of relevant field experience. The position focuses on market intelligence, branding, and demand generation across the network.

Qualifications

• 2 to 3 years experience in relevant field.
• B.Sc / M.Sc Agribusiness (Preferably BBA, MBA)

Responsibilities

• Work with crop experts to execute activities that support customer campaigns and initiatives, helping to achieve yearly sales targets.
• Coordinate with R&D and lead the process of developing product literature and other training material.
• Monitor competition and gather market insights to help in customer segmentation and reporting.
• Ensure flawless execution of marketing and branding initiatives through regular market visits.
• Assist marketing leadership with a continuous stream of market intelligence for competitors' activities, initiatives, consumer trends, and pricing strategies.
• Ensure effective conduct of field action plans to generate demand through planned/misty field visits, call centers, and other feedback sources.
• Gather and compile farmers' data coming from the field force and execute its effective utilization through social media platforms for maximum reach of marketing campaigns.
• Assist marketing leadership in planning crops and campaign calendars and reinforce timely execution across the network.

Education

B.Sc / M.Sc Agribusiness (Preferably BBA, MBA)

Job description

V-Gro Group Pakistan appears to be a prominent player in the agriculture sector, emphasizing its commitment to quality agrochemicals and seeds since its establishment in 1993. The company's focus on modern agriculture suggests a dedication to advancing agricultural practices in Pakistan. With a robust reputation, extensive infrastructure, and its own seed production farms, V-Gro Group ensures control over quality and reliability in its products.

The Group's strong procurement and marketing teams indicate a capability to effectively source inputs and promote its offerings in the market. This comprehensive approach contributes to V-Gro Group's success and influence within the agricultural industry in Pakistan.

We are looking for potential candidates for the positions in the following areas:

Location

Head Office

No. of Positions:

02

Qualification:

B.Sc / M.Sc Agribusiness (Preferably BBA, MBA)

Experience:

2 to 3 Years Experience in Relevant Field

Key Responsibilities:

• Work with crop experts to execute activities that support customer campaigns and initiatives, helping to achieve yearly sales targets.
• Coordinate with R&D and lead the process of developing product literature and other training material.
• Monitor competition and gather market insights to help in customer segmentation and reporting.
• Ensure flawless execution of marketing and branding initiatives through regular market visits.
• Assist marketing leadership with a continuous stream of market intelligence for competitors' activities, initiatives, consumer trends, and pricing strategies.
• Ensure effective conduct of field action plans to generate demand through planned/misty field visits, call centers, and other feedback sources.
• Gather and compile farmers' data coming from the field force and execute its effective utilization through social media platforms for maximum reach of marketing campaigns.
• Assist marketing leadership in planning crops and campaign calendars and reinforce timely execution across the network.