Graphic Designer / Digital Marketing Coordinator
POSITION OVERVIEW
The Graphic Designer / Digital Marketing Coordinator is a key creative and operational role responsible for developing and executing visually engaging content that supports company's marketing, branding, product, e-commerce, and communications initiatives. This position blends strong graphic and product design expertise with hands-on digital marketing capabilities to deliver high-impact content across print, digital, e-commerce, packaging, email, social media, advertising, and trade show platforms.
KEY RESPONSIBILITIES
Design & Creative Production
- Design and produce engaging visual content for digital platforms, print materials, presentations, packaging, and social media
- Translate creative concepts into high-impact designs that align with brand guidelines and campaign objectives
- Develop product and packaging artwork for manufacturing, adhering to print and digital production specifications
- Create mockups, graphics, and product imagery that elevate brand presence across all channels
- Maintain brand consistency and coherence across all creative assets
E-Commerce & Digital Marketing
- Support e-commerce initiatives across Amazon Seller Central and BigCommerce, including product image development, photo retouching, mockups, and digital advertising campaigns
- Plan, design, develop, and execute email marketing campaigns using platforms such as Mailchimp, Snap Retail, or equivalent systems
- Create and manage graphics for social media platforms in support of marketing and branding initiatives
- Assist with digital advertising campaign setup and asset production
Project & Asset Management
- Manage multiple projects simultaneously, meeting deadlines while maintaining high-quality standards
- Maintain organized, accessible libraries of all creative assets, both internally and on shared platforms
- Process day-to-day orders, operational tasks, and communication projects efficiently
- Manage artwork file documentation in coordination with overseas manufacturing partners and external vendors
- Work closely with Marketing, Product, Sales, and other internal teams to bring concepts to life from initial idea through final production
- Maintain strong working relationships with service providers, manufacturers, and external partners
- Leverage AI-powered tools and emerging technologies to enhance creative development and content production workflows
QUALIFICATIONS
Required
- 5+ years of experience in graphic and product design; strong portfolio required
- Proficiency in Adobe Creative Suite: Illustrator, Photoshop, InDesign, and Acrobat
- Experience in product and packaging design for manufacturing, including knowledge of print and digital production processes
- Familiarity with e-commerce platforms (Amazon Seller Central, BigCommerce), including image processing, photo retouching, mockup creation, and ad campaign assets
- Experience designing, developing, and deploying digital email campaigns (Mailchimp, Snap Retail, or similar)
- Knowledge of graphics and content standards for social media platforms
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
- Excellent organizational, time-management, and communication skills
- Ability to work independently and collaboratively in a fast-paced environment
Preferred
- Bachelor's degree in Graphic Design, Visual Communications, or a related field (degree preferred, not required)
- Experience with artwork file management and overseas manufacturing environments
- Familiarity with NetSuite or similar ERP/administrative software
- Working knowledge of AI design tools to enhance creative production efficiency
WHAT WE'RE LOOKING FOR
You are a reliable, adaptable, and proactive creative professional who takes direction well, brings fresh ideas to the table, and thrives in a collaborative, fast-paced environment. You take pride in your craft, stay organized under pressure, and understand how strong design drives business outcomes.