Digital Marketing Manager

Translation Empire Ltd; Rawalpindi Cantonment; On-site; PKR 670,000 - 1,004,000; Full time

Job summary

A digital marketing firm in Rawalpindi is seeking a skilled Digital Marketing Specialist to develop and implement marketing strategies. The role involves managing social media accounts, executing campaigns, and analyzing performance metrics. Candidates should have over 3 years of experience in digital marketing, strong communication skills, and a portfolio displaying successful campaigns. This position offers a competitive salary with a standard 10am-7pm shift.

Qualifications

• 3+ years of proven experience in digital marketing and social media management.
• Proficiency in using social media management tools.
• Strong understanding of social media KPIs and measurement.
• Strong understanding of social media KPIs and how to measure campaign success.
• Excellent communication and copywriting skills.
• Ability to manage multiple projects and meet deadlines.
• A strong portfolio showcasing your digital marketing and social media campaigns.
• Creative, detail-oriented, and proactive mindset.

Responsibilities

• Develop and implement digital marketing strategies for engagement.
• Manage various social media accounts and campaigns.
• Monitor and analyze performance metrics for campaign optimization.
• Monitor and analyze performance metrics, optimizing strategies based on data insights.
• Stay up-to-date with industry trends and new social media tools.
• Engage with online communities, respond to comments, and build relationships with followers.
• Collaborate with the content and design teams to ensure a cohesive digital strategy.
• Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.).
• Report on campaign performance and provide insights for future improvements.

Skills

Digital marketing strategies

Social media management

SEO and SEM

Analytics tools

Communication skills

Copywriting

Project management

Tools

Social media management tools

Job description

Responsibilities

• Develop and implement digital marketing strategies to drive engagement and product awareness.
• Manage social media accounts across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
• Plan and execute social media campaigns, including content creation, scheduling, and posting.
• Monitor and analyze performance metrics, optimizing strategies based on data insights.
• Stay up-to-date with industry trends and new social media tools.
• Engage with online communities, respond to comments, and build relationships with followers.
• Collaborate with the content and design teams to ensure a cohesive digital strategy.
• Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.).
• Report on campaign performance and provide insights for future improvements.

Qualifications

• Proven experience in digital marketing and social media management (3+ years).
• Proficiency in social media management tools.
• Familiarity with SEO, SEM, and analytics tools.
• Strong understanding of social media KPIs and how to measure campaign success.
• Excellent communication and copywriting skills.
• Ability to manage multiple projects and meet deadlines.
• A strong portfolio showcasing your digital marketing and social media campaigns.
• Creative, detail-oriented, and proactive mindset.

Shift Time: 10am-7pm

Location: DHA 1, Sector F, Rawalpindi

Salary: Market Competitive