Data Analyst

StudyWise; Lahore; On-site; PKR 600,000 - 1,200,000; Full time

Job summary

An educational consultancy is looking for a highly analytical Data Analyst to join their marketing team in Lahore, Pakistan. The successful candidate will transform complex data sets into actionable insights, optimize marketing initiatives, and develop comprehensive reports. Candidates should have a degree in a quantitative field and be skilled in tools like SQL, Python, and Tableau. This role is ideal for a fast learner with a strong analytical mindset.

Qualifications

• 0-3 years of experience in a data analysis role, with a proven ability to work independently.
• Highly analytical, fast learner, and adaptive, with a super-motivated work ethic.

Responsibilities

• Independently design, develop, and maintain data systems and databases.
• Collect, clean, and interpret data to uncover trends.
• Develop and present reports, dashboards, and visualizations.
• Identify opportunities for optimization and new data collection methods.
• Collaborate to define KPIs and track progress.

Skills

SQL

Python (Pandas, NumPy, Matplotlib)

R

Tableau

Power BI

Google Analytics (GA4)

Adobe Analytics

CRM systems (Salesforce, HubSpot)

Statistical analysis

Predictive modeling

Education

Bachelor's or Master's degree in Data Science, Statistics, Mathematics or related field

Job description

Overview

Role Summary: We are looking for a highly analytical and independent Data Analyst to join our agile marketing team. Reporting directly to the Marketing Manager, you will be the driving force behind our data-driven decisions. You'll work autonomously to transform complex data sets into clear, actionable insights, directly influencing our marketing strategy and overall business growth. This role is perfect for a fast learner with a passion for finding patterns and solving problems.

Responsibilities

• Independently design, develop, and maintain data systems and databases to support marketing initiatives.
• Collect, clean, and interpret data from various sources (e.g., Google Analytics, CRM, ad platforms) to uncover trends and patterns.
• Develop and present comprehensive reports, dashboards, and visualizations to the Marketing Manager and other stakeholders.
• Proactively identify opportunities for optimization and new data collection methods without constant supervision.
• Collaborate with the team to define key performance indicators (KPIs) and track progress toward business goals.

Requirements

• Data Analysis: SQL, Python (Pandas, NumPy, Matplotlib), R.
• Data Visualization: Tableau, Power BI, Google Data Studio.
• Analytics Platforms: Google Analytics (GA4), Adobe Analytics, CRM systems (e.g., Salesforce, HubSpot).
• Skills: Statistical analysis, predictive modeling, and exceptional problem-solving abilities.

Eligibility

• Bachelor's or Master's degree from a renowned institution in Data Science, Statistics, Mathematics, or a related quantitative field.
• 0-3 years of experience in a data analysis role, with a proven ability to work independently.
• Highly analytical, fast learner, and adaptive, with a super-motivated work ethic.