Creative Script Writer Video Ads US Market - GEM Creatives

Taraki; Lahore; On-site; PKR 900,000 - 1,800,000; Full time

Job summary

GEM Creatives in Lahore is seeking a Creative Script Writer for US market video ads. You will turn one-line ideas into emotionally engaging scripts, crafting characters, scenes and natural American dialogue.

You’ll refine scripts with feedback, test concepts, and create hooks that resonate with US audiences. A short paid writing test is required as part of the selection process. Experience shaping ads for online platforms and familiarity with fast-paced production environments is a plus.

Qualifications

• Excellent written English with natural American tone.
• Love for stories, films and drama series.
• Good understanding of US culture and holidays.
• Attention to detail and ability to take feedback.
• Comfortable using AI tools, but retain original thinking.
• Advertising or marketing writing experience is a plus.

Responsibilities

• Write emotional story scripts and hooks for US video ads
• Develop characters, scenes and natural American dialogue
• Improve scripts based on feedback and performance

Skills

Excellent written English

American tone

Love for stories/films/drama

Attention to detail

Feedback incorporation

AI tooling familiarity

Ad/marketing experience (plus)

Job description

Job Description

Our client GEM Creatives is hiring a Creative Script Writer (Video Ads, US Market) in Lahore.

We create story-driven video ads for US brands: short films with real emotion, real characters and a strong ending. We're looking for a writer who can turn a one-line idea into full script that makes people feel something.

What you’ll do

• Write emotional story scripts and hooks for US video ads
• Develop characters, scenes and natural American dialogue
• Improve scripts based on feedback and performance

What we’re looking for

• Excellent written English, natural American tone
• A real love for stories, films and drama series
• Good understanding of US culture (holidays, family life, small towns)
• Attention to detail and the ability to take feedback
• Comfortable using AI tools, but you think for yourself
• Ad or marketing experience is a plus

Hiring includes a short paid writing test.