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A digital marketing agency in Karachi seeks a creative professional to develop content plans and oversee production activities. The ideal candidate should possess a strong grasp of digital marketing, excellent organizational skills, and a creative eye for visuals and storytelling. Responsibilities include coordinating shoots, collaborating with teams, and analyzing performance metrics. This role offers a dynamic environment focused on trending social content.
Strategic Planning: Develop monthly content calendars aligned with each brand’s tone, goals, and target audience.
Content Writing: Write compelling captions, ad copy, and short-form scripts for social media campaigns and videos.
Creative Direction: Brainstorm fresh, trend-aligned ideas for reels, visuals, and storytelling posts.
Shoot Management: Plan and oversee photo/video shoots, ensuring smooth coordination and creative execution.
Collaboration: Work closely with creators, editors, and designers to bring concepts to life cohesively.
Quality Control: Review and refine final visuals and copy to ensure brand consistency and message clarity.
Performance Review: Coordinate with the social media manager to analyze post performance and suggest improvements.
Strong grasp of digital marketing and social trends
Excellent organization and communication skills
Creative eye for visuals and storytelling
Experience in content planning or creative production preferred