Communications Analyst

Cynosure; Islamabad; Hybrid; PKR 1,116,000 - 1,451,000; Full time

Benefits offered by this job

Health insurance

Bonus scheme

Hybrid work model

Training opportunities

Job summary

Cynosure, Islamabad, is seeking a Communications Analyst to strengthen our digital presence and produce high-quality content that showcases our projects and impact. You will manage social media, develop multimedia materials, and ensure branding consistency across platforms.

The role requires strong writing and design skills, hands-on experience with Canva Pro and related tools, and the ability to translate complex development work into engaging content for international audiences.

Qualifications

• Bachelor’s or Master’s degree in Communications/Media/Marketing/Graphic Design or related field.
• 1–2 years in communications, social media, content creation, digital marketing, or related area.
• Excellent English writing, editing, and proofreading for diverse audiences.
• Strong visual content creation skills with Canva Pro; familiarity with Photoshop/Illustrator/InDesign.
• Ability to develop professional publications, presentations, and promotional materials.

Responsibilities

• Manage Cynosure’s LinkedIn and website content; develop a content calendar.
• Create written, visual, and multimedia materials for social media, newsletters, and project highlights.
• Design corporate profiles, brochures, presentations, and promotional materials with consistent branding.
• Coordinate communication activities for events and partnerships; liaise with external designers and developers.

Skills

Graphic design

Content creation

English writing

Education

Bachelor's or Master's in Communications

Tools

Canva Pro

Adobe Photoshop

Illustrator

InDesign

Wix

HTML/CSS

Job description

Cynosure is a globally recognized International Development Consultancy Firm that provides high-quality research and management services to renowned clients, including the United Nations (UNDP, UNICEF, WFP, UNEP, ILO, FAO, UNIDO), the World Bank, the International Finance Corporation (IFC), and other international donors, NGOs, and financial institutions. With a proven track record of working in over 70 countries across six continents, we are a trusted partner dedicated to delivering innovative solutions and advisory services in the international development sector.

We are seeking a Communications Analyst to help shape how Cynosure presents its work, expertise, and achievements to the global development community. This position is ideal for creative professionals looking to build a career in strategic communications, digital media, and institutional branding, offering hands‑on experience in developing compelling content, visual communications, and digital campaigns. The role provides exposure to a diverse portfolio of international development assignments spanning climate change, governance and policymaking, gender equality, social protection, economic development, and human rights, with opportunities to communicate complex development issues to international clients, partners, and wider professional audiences.

Role Overview

The Communications Analyst will be responsible for strengthening Cynosure’s digital presence and developing high-quality written, visual, and promotional materials that showcase the firm’s expertise, projects, and achievements. The role will involve managing social media and website content, producing institutional publications and multimedia materials, developing digital communication campaigns, and ensuring consistency in Cynosure’s branding and messaging across platforms. Working closely with management and project teams, the Analyst will translate technical information and institutional achievements into compelling content for international clients, partners, and professional audiences.

The position requires strong writing and design skills, creativity, attention to detail, and the ability to independently develop and execute communication activities.

Key Responsibilities

1. Digital Communications and Social Media Management

• Manage and regularly update Cynosure’s LinkedIn account, developing engaging content that highlights the firm’s expertise, ongoing and completed projects, new assignments, achievements, and organisational milestones.
• Manage and regularly update Cynosure’s website, including its content, page layouts, visual design, and front‑end presentation, ensuring a professional and engaging user experience.
• Develop and maintain a communications content calendar, coordinating with internal teams to identify relevant updates, announcements, and opportunities for external communication.
• Monitor engagement with Cynosure’s digital content and identify opportunities to improve the quality, reach, and effectiveness of its communications.

2. Content Development and Visual Communications

• Research, draft, edit, and produce high-quality written content for social media, website updates, newsletters, project highlights, institutional announcements, and other communication materials.
• Develop engaging visual content, including graphics, infographics, charts, and other creative materials, to communicate Cynosure’s work, expertise, and achievements.
• Create simple animated graphics, short videos, and other multimedia content using Canva Pro or similar tools for social media, website, and promotional communications.
• Work with project teams to identify relevant findings, achievements, and lessons learned, and translate technical information into clear, engaging, and audience‑appropriate communication products.
• Review and proofread written, visual, and multimedia materials to ensure accuracy, consistency, professional presentation, and alignment with Cynosure’s communications standards.

3. Branding and Institutional Promotional Materials

• Explore and develop new institutional communications products, such as annual reports, newsletters, and project showcases, including content development, visual design, and preparation for publication.
• Design, update, and adapt Cynosure’s corporate profile, capability statements, brochures, presentations, newsletters, and other promotional materials for different audiences, sectors, clients, and partners.
• Ensure consistency in Cynosure’s branding, visual identity, and messaging across communications platforms and institutional materials, including maintaining relevant templates and visual assets.
• Support proposal development teams with the design and presentation of organisational profiles, infographics, charts, and other visual materials for high‑quality submissions.

4. Communications Coordination and Institutional Visibility

• Develop communications and promotional materials to support Cynosure’s participation in professional events, conferences, workshops, partnership engagements, and other institutional outreach activities
• Liaise with external designers, website developers, and other service providers to coordinate the development and maintenance of communications materials and platforms

Key Requirements

• Bachelor’s or Master’s degree in Communications and Media Studies, Journalism, Digital Media, Marketing, Graphic Design, International Development, Social Sciences, or a related field.
• Around 1–2 years of relevant experience in communications, social media management, content development, digital marketing, graphic design, or a related area, preferably within the international development sector.
• Excellent English writing, editing, and proofreading skills, with the ability to develop clear, engaging, and professional content for different audiences.
• Strong proficiency in graphic design and visual content creation tools, particularly Canva Pro, including graphic design, basic video editing, and animation. Familiarity with Adobe Photoshop, Illustrator, InDesign, or similar software would be an advantage.
• Strong visual communication skills, with an eye for design, layout, typography, and branding, and the ability to produce professionally designed publications, presentations, and promotional materials.
• Demonstrated ability to manage professional social media accounts, particularly LinkedIn, and develop engaging digital communication materials.
• Strong working knowledge of MS Office, particularly PowerPoint, Word, and Excel, with the ability to prepare professionally designed presentations and documents.
• Familiarity with website content management and design platforms, particularly Wix, including the ability to update website content, layouts, and visual elements. Basic knowledge of HTML/CSS would be an advantage.
• Familiarity with generative AI tools, such as ChatGPT, Canva AI, or similar platforms, and the ability to apply them creatively and effectively to content development, design, and communications tasks.
• Excellent organisational skills, attention to detail, and the ability to manage multiple assignments, prioritize tasks, and meet deadlines.
• Ability to work independently, take initiative, and translate broad instructions into high‑quality communication products.
• Ability to work independently as well as collaboratively in a fast‑paced team environment, with a proactive and solution‑oriented approach.
• Willingness to work flexibly during periods of intensive proposal or project deadlines.

What We Offer

At Cynosure, we foster a work environment that values independence, initiative, and creativity. This role offers the opportunity to build practical experience in strategic communications, digital media, and institutional branding while working across a diverse portfolio of international development assignments. You will work alongside experienced development practitioners, develop communications materials for international audiences, and have opportunities to strengthen your professional skills through hands‑on experience and continuous learning.

We offer

• Competitive remuneration (PKR 100,000 – PKR 130,000) and comprehensive health insurance coverage.
• A robust performance‑based bonus scheme.
• Flexible working hours and a hybrid work model – work from home one day a week (Wednesday) to maintain a healthy work‑life balance.
• Support in attending relevant training and networking events.
• An empowering and collaborative team culture, where your ideas and contributions are highly valued.

Note: This position is based in our Islamabad (Pakistan) office.

Candidates are encouraged to share a portfolio or samples of previous work while filling the application, including graphic designs, publications, social media content, videos, or websites.