Assistant Manager Digital Marketing

Dollar East Exchange Company; Lahore; On-site; PKR 600,000 - 900,000; Full time

Job summary

A leading company in currency exchange is looking for a Digital Marketing Specialist. This role involves managing their corporate websites, executing digital marketing campaigns, and enhancing online presence through strategic SEO and social media efforts. Ideal candidates will have expertise in current digital marketing trends and tools.

Qualifications

• Strong understanding of current online marketing concepts.
• Expertise in using various social media platforms.
• Experience in executing digital marketing campaigns.

Responsibilities

• Manage Corporate Websites and Internet Marketing.
• Execute digital marketing campaigns and SEO efforts.
• Develop and oversee Social Media Marketing strategies.

Skills

Digital Marketing

SEO

SEM

Social Media Management

Email Marketing

Traffic Enhancement Strategies

Tools

Graphic Design Tools

Web Development Tools

Job description

1. Responsible for managing Corporate Websites, Internet Marketing, SEO, SEM, Social Media
2. Development and execution of digital marketing campaigns
3. Execution of Search Engine Optimization & Search Engine Marketing on a continuous basis
4. Managing Social Media pages and execution of Social Media Marketing efforts & blogs
5. Creation and execution of Internet and Email based marketing campaigns
6. Continuous review and active management of website and other online asset
7. Devise and suggest strategies for the traffic enhancement on corporate websites
8. Managing the redesign of the company website
9. Review new technologies and keep the company at the forefront of developments in digital marketing

Job Specification

- Strong understanding of current online marketing concepts
- Strategy and best practice
- Expertise in using social media (Facebook, Twitter, Linkedin)
- Graphic designing tools
- Web development language/tools