Tiktok Ads Specialist (Urgent Hiring)

Klaiya; Manila; On-site; PHP 334,800 - 558,000; Full time

Benefits offered by this job

Monthly Commissions and incentives

Government Mandated Benefits

13th month pay

Free snacks and coffee

HMO upon regularization

Free device program

Annual Salary Increase based on performance

OT Pay and Holiday Pay

Monthly company events

Employee stock ownership plan

Opportunity to work with biggest local brands

Job summary

A digital marketing firm in Metro Manila is seeking a skilled individual to manage TikTok advertising strategies. Responsibilities include developing ad campaigns, collaborating with creative teams, and analyzing campaign performance using various analytics tools. Ideal candidates should have experience in paid social media campaigns, with a strong understanding of TikTok's unique ecosystem. This role offers monthly commissions, government-mandated benefits, and opportunities to work with major local brands.

Qualifications

• At least 6 months to 1 year of experience managing paid social media campaigns focused on TikTok Ads.
• Experience during internship in related fields is also acceptable.

Responsibilities

• Develop and implement TikTok advertising strategies aligned with business goals.
• Collaborate with the creative team to produce high-quality ad content.
• Track, analyze, and report on campaign performance using analytics tools.
• Leverage TikTok’s features to enhance campaign engagement.
• Manage ad spend efficiently to stay within budget.

Skills

Knowledge of TikTok Ads Manager

Understanding of TikTok's algorithm

Proficiency in analytics tools

Creative mindset

Communication skills

Job description

Job Responsibilities

1. Campaign Strategy & Planning: Develop and implement TikTok advertising strategies aligned with business goals (e.g., brand awareness, lead generation, sales). Identify target audiences and create tailored ad campaigns to reach them effectively. Stay updated on TikTok trends, features, and best practices to ensure campaigns are innovative and engaging.
2. Ad Creation & Management: Collaborate with the creative team to produce high-quality, engaging ad content (videos, images, copy) optimized for TikTok’s platform. Set up, launch, and manage TikTok ad campaigns, including budgeting, bidding, and targeting. Monitor and optimize campaigns in real-time to maximize ROI and performance metrics (CTR, CPC, CPA, ROAS, etc.).
3. Performance Analysis & Reporting: Track, analyze, and report on campaign performance using TikTok Ads Manager and other analytics tools. Provide actionable insights and recommendations to improve campaign effectiveness. Conduct A/B testing to refine ad creatives, targeting, and strategies.
4. Audience Engagement & Community Building: Leverage TikTok’s unique features (e.g., hashtags, challenges, influencers) to enhance campaign reach and engagement. Monitor user interactions and feedback to improve ad relevance and brand perception.
5. Budget Management: Manage ad spend efficiently to ensure campaigns stay within budget while achieving desired outcomes. Forecast and allocate budgets for upcoming campaigns based on historical performance and business objectives.
6. Collaboration & Communication: Work closely with cross-functional teams (creative, content, sales, etc.) to ensure cohesive campaign execution. Communicate campaign results and insights to stakeholders in a clear and concise manner.

Job Qualifications

Experience

• At least 6 months to 1 year of experience managing paid social media campaigns, with a focus on TikTok Ads.
• Applicants with related experience during internship are also welcome to apply.

Skills

• Knowledge of TikTok Ads Manager, including targeting, bidding, and optimization strategies.
• Strong understanding of TikTok’s algorithm, trends, and user behavior.
• Proficiency in analytics tools (e.g., Meta Analytics, Google Analytics, TikTok Analytics) and data-driven decision-making.
• Creative mindset with the ability to produce engaging ad content.
• Excellent communication and collaboration skills.

Benefits

• Monthly Commissions and incentives
• Government Mandated Benefits
• 13th month pay
• Free snacks and coffee
• HMO upon regularization
• Free device program
• Annual Salary Increase based on performance
• OT Pay and Holiday Pay
• Monthly company events
• Employee stock ownership plan (Stock Option)
• Opportunity to work with biggest local brands