Subsidy Strategy & Operations Manager (Philippines E-Commerce)

ByteDance; Manila; On-site; PHP 100,000 - 180,000; Full time

Job summary

ByteDance is seeking a strategic, data-driven professional to plan and execute campaigns, analyze performance, and drive engagement across online and offline initiatives. You will collaborate with cross-functional teams to optimize subsidy programs and strengthen the seller ecosystem while improving platform efficiency and brand visibility.

The role emphasizes figuring out subsidy strategies, measuring ROI, and partnering with industry and strategy teams to reach business targets in a fast-paced

Qualifications

• 3+ years of experience in e-commerce, strategy/analytics, platform operations, or related fields.

Responsibilities

• Be responsible for seller recruitment and participation in subsidy projects.
• Formulate subsidy strategy and adjust across scenarios to improve efficiency and GMV.
• Link business and consumer sides via seller operations and subsidy perspectives; collaborate cross-functionally.

Skills

Structured thinking

Analytical capabilities

Attribution analysis

A/B testing

Cross-functional collaboration

Stakeholder management

Problem solving

Job description

Responsibilities

About the team The team specialize in planning and executing both online and offline campaign initiatives tailored to user behavior. With a strong emphasis on data-driven performance analysis, content innovation (like livestreams and short videos), and collaborative execution, the team plays a key role in boosting platform engagement, efficiency, and e-commerce brand visibility. Responsibilities

• Be responsible for seller recruitment and penetration of the seller co-fund project; Understand the profit levels and core demands of different types of sellers, so as to boost sellers' willingness to participate in the project and drive them to increase investment on the platform
• Take charge of subsidy strategy formulation; Adjust subsidy strategies across different scenarios, user groups and AOV tiers to improve subsidy efficiency and drive GMV growth
• Build linkage mechanisms between the business and consumer sides from both seller operation and user subsidy perspectives; Collaborate with cross-functional teams including industry teams and other strategy teams to deliver assigned business targets
• Establish reasonable subsidy data and money efficiency metrics, and define ROI standards for experimental frameworks based on business value
• Manage internal team budgets, continuously improve money efficiency, and cooperate with business teams and DS teams to build the subsidy data system

Qualifications

Minimum Qualifications

• 3+ years of experience in e-commerce, strategy/analytics, platform operations, or related fields;
• Strong structured thinking and analytical capabilities; able to break down complex business problems into actionable components and build effective analytical frameworks and models.
• Familiar with key analytical methodologies such as attribution analysis, user growth models, and experiment design (e.g., A/B testing)
• Strong cross-functional collaboration and stakeholder management skills; able to clearly articulate insights, influence stakeholders, and drive alignment to deliver results.
• Self-driven and intellectually curious Preferred Qualifications
• Deep understanding of the full e-commerce value chain (users, products, and channels) and underlying business logic
• Proficient in large-scale data analysis, statistical methods, and modeling
• Demonstrates strong curiosity and ownership; able to proactively identify, define, and solve problems in ambiguous and fast-paced environments

Job Information

About Us

Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Lemon8, CapCut and Pico as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.

Why Join ByteDance

Inspiring creativity is at the core of ByteDance's mission. Our innovative products are built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.

As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.