Strategy Manager

WPP Media; Manila; On-site; PHP 1,200,000 - 2,000,000; Full time

Job summary

WPP Media is seeking a Strategy Planning Manager to plan, frame, and develop insightful communications work that can influence consumer purchase journeys. The role tackles IMC strategy needs for brands in fast-changing markets.

You will partner with client leaders, creative and content specialists, and media experts to drive growth, contribute to the agency’s thought leadership, and support new business wins and organic expansions.

Responsibilities

• Driving strategic responses for clients, founded in meaningful consumer insight and delivering transformational ideas
• Drive the synergy of media, content, and technology across these strategic responses
• Driving our integrated planning responses for key clients, founded in great consumer insight and delivering transformational ideas
• Be the trusted advisor of our client leaders and key clients for strategic responses and communications needs.
• Be a key part of the Wavemaker worldwide planning community.

Job description

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

The Strategy Planning Manager is responsible for planning, framing, and developing insightful, effective communications work that can meaningfully influence the purchase journeys of consumers. The role is expected to handle the IMC strategy needs of brands in highly-competitive business categories defined by changing business trends, consumer behaviors, and accelerated change on digital.

As Strategy Planning Manager, you will partner and collaborate with client leaders, creative and content specialists, and media experts to provide opportunities for brands to achieve rapid growth. You will help contribute to the thought leadership output of the agency – whether through new business wins or by expanding existing businesses organically – and be a leader of our strategic response to business issues and opportunities.

3 BEST THINGS ABOUT THE JOB:

• Be a part of one of the most exciting planning and strategy communities globally, having access to a worldwide network of experts, tools, and learnings to help guide your thought and work.
• Be a part of one of the Philippines’ fastest-growing and successful IMC agencies, steeped in the harmony of media, content, and technology.
• Have the opportunity to work with some of the most challenging brands and business problems in the market, allowing you to expand your horizons and maximize your critical thinking and communications skills.

MEASURES OF SUCCESS

In three months:

• Learn and apply the theory and practice behind Provocative Planning
• Become familiar with the internal and external analytics tools and research sources available
• Have an in-depth understanding of the business problems of assigned verticals, their contexts, and their communications environment.
• Meet the analytics requests and reports of assigned clients
• Drive strategic responses for clients
• Drive integration and synergy across touchpoints, ideas, and opportunities in the purchase journey
• Contribute in strategic thinking, ideation, and innovation while collaborating with internal and external parties

In twelve months:

• Lead strategic discussions with clients on key business challenges
• Package and discover strategic frameworks and engagement ideas for presentation

RESPONSIBILITIES OF THE ROLE:

• Driving strategic responses for clients, founded in meaningful consumer insight and delivering transformational ideas
• Drive the synergy of media, content, and technology across these strategic responses
• Driving our integrated planning responses for key clients, founded in great consumer insight and delivering transformational ideas
• Be the trusted advisor of our client leaders and key clients for strategic responses and communications needs.
• Be a key part of the Wavemaker worldwide planning community.