Strategic PR & Influencer Campaigns Manager

Yellow Brick Media Group Inc.; Makati; On-site; PHP 600,000 - 1,200,000; Full time

Job summary

Yellow Brick Media Group Inc. in Makati, Metro Manila, Philippines, seeks a seasoned PR leader to design and drive integrated campaigns for diverse clients. You will translate briefs into compelling PR plans, coordinate across teams, and ensure timely delivery of high-impact initiatives.

Responsibilities include influencer outreach, media relations, content creation guides, press materials, and KPI-driven reporting, with a focus on brand storytelling and measurable results.

Qualifications

• Stay up to date on PR trends and media landscapes.
• Ability to coordinate with internal departments to ensure seamless integration of PR efforts with broader campaign strategies.

Responsibilities

• Develop and implement PR strategies aligned with client objectives and brand identity.
• Translate briefs into compelling PR campaigns across platforms.
• Oversee campaign timelines, deliverables, and execution.
• Source influencers, KOLs, and media contacts to amplify messaging.
• Build relationships with influencers, media outlets, and content creators.
• Create content guidelines reflecting brand tone and messaging.
• Write and edit press releases, pitches, captions, and copy.
• Supervise PR efforts including social posts and media pickups.
• Define and monitor KPIs for data-backed results.
• Lead PR team and ensure output quality.

Skills

PR strategy

Influencer marketing

Media relations

Campaign management

KPI analytics

Team leadership

Job description

Yellow Brick Media Group Inc. in Makati, Metro Manila, Philippines, seeks a seasoned PR leader to design and drive integrated campaigns for diverse clients. You will translate briefs into compelling PR plans, coordinate across teams, and ensure timely delivery of high-impact initiatives.

Responsibilities include influencer outreach, media relations, content creation guides, press materials, and KPI-driven reporting, with a focus on brand storytelling and measurable results.