Social Media Officer

Kennemer Foods International, Inc.; Davao del Sur; Remote; PHP 300,000 - 600,000; Full time

Benefits offered by this job

Life Insurance

HMO

Work from Home

Job Training

Job summary

Kennemer Foods International, Inc. is seeking a Social Media Officer to own our digital presence across programs.

You will manage the full cycle: coordinating with field teams to identify stories, developing content and campaigns, executing across platforms, and tracking results against program goals. The role requires 2–5 years in social media, proficiency with Meta Business Suite, and capabilities in CapCut and Canva, plus ability to create Bisaya/Tagalog/English copy.

Qualifications

• 2–5 years hands-on social media campaign management (in-house or agency).
• Proficiency in Meta Business Suite: page management, geo-targeted ads, audience segmentation, Messenger, analytics.
• Experience running campaigns oriented toward program participation or community recruitment.
• Ability to coordinate content gathering from non-marketing colleagues and produce quality output from imperfect inputs.
• Competence in basic mobile photography and in short-form video production.
• CapCut and Canva experience is an advantage.

Responsibilities

• Coordinate with field teams to identify stories and material worth publishing.
• Transform field inputs into polished content — posts, short videos, and assets — calibrated to each audience and program objective.
• Produce short-form video content with field staff, including filming and basic editing.
• Write copy in Bisaya, Tagalog, and English for different audiences.

Skills

Social media campaigns

Meta Business Suite

Content coordination

Short-form video production

Mobile photography

CapCut

Canva

Tools

CapCut

Canva

Meta Business Suite

Job description

Job Description

Government Mandated Benefits

Insurance Health & Wellness

Life Insurance, HMO

Professional Development

Job Training

Work-Life Balance

Work from Home

About the Role

Kennemer is a Philippine-based agribusiness operating across agriculture, microfinance, and

environmental protection in Mindanao. We work directly with smallholder farmers, rural entrepreneurs, Indigenous People — and our ability to reach and connect with these communities depends on how well we communicate with them.

We are looking for a Social Media Officer to own our digital presence across multiple programs. This person will manage the full cycle: coordinating with field teams to identify

compelling stories, developing those into targeted content and campaigns, executing across platforms, and tracking results against program goals.

Our programs ask people to make meaningful decisions — adopting new farming practices, accessing financing, or joining a value chain for the first time. Effective social media for Kennemer is not only about brand visibility; it is about reaching the right people with the right message at the right time, so they choose to work with us.

What You Will Do

Content Development

• Coordinate with field teams across program areas to identify stories and material worth publishing
• Transform field inputs into polished content — posts, short videos, and campaign assets — calibrated to each audience and program objective
• Produce short-form video content in coordination with field staff, including filming and basic editing
• Write copy in Bisaya, Tagalog, and English, adjusting tone and register for each audience

Campaign Planning and Execution

• Develop and maintain quarterly content calendars across multiple programs, aligned to recruitment and engagement targets
• Design campaign logic around audience motivation: what this audience needs to see and hear to move from awareness to action
• Execute geo-targeted campaigns via Meta Business Suite, managing post boosting, audience segmentation, and ad spend within approved budgets
• Set up and manage Messenger flows to route community inquiries to the correct program staff
• Manage content and campaigns across all social media channels including Facebook, YouTube, and TikTok, adapting format and tone to each platform and audience

Performance and Reporting

• Maintain weekly performance scorecards covering reach, engagement, inquiries, and recruitment outcomes per program
• Report to the Communications Manager on campaign performance with clear recommendations
• Coordinate with program teams to measure how social media activity converts to on-the-ground results

What You Bring

Experience and Skills

• 2–5 years of hands‑on social media campaign management, in‑house or agency
• Demonstrated proficiency in Meta Business Suite: page management, geo‑targeted advertising, audience segmentation, Messenger, and analytics
• Experience running campaigns oriented toward program participation or community recruitment, not only product or brand marketing
• Proven ability to coordinate content gathering from non‑marketing colleagues and produce quality output from imperfect inputs
• Competence in basic mobile photography & in short-form video production
• Experience in Capcut and Canva is anadvantage

Mindset & Approach

• Thinks in terms of audience motivation and decision‑making, not just reach and engagement metrics
• Takes full ownership of deliverables — the content calendar, campaign performance, and reporting are yours to manage
• Practical and adaptable; able to produce quality work within the constraints of field‑based content gathering
• Familiar with the communities and operating environment of Mindanao

Languages

Bisaya, Tagalog, and English — written and spoken proficiency required