Social Media Coordinator

OptiNizers; Metro Manila; On-site; PHP 400,000 - 600,000; Full time

Job summary

A fast-growing company is seeking a content creator to curate engaging material for social media and manage posts across various platforms, primarily LinkedIn. Ideal candidates should have strong writing skills, a design eye, and familiarity with social media tools. The role encourages creativity, initiative, and collaboration, providing an opportunity to shape the company's brand voice and engage with an active tech-savvy audience.

Qualifications

• Comfortable writing in a professional tone, with humor.
• Experience with social media tools and design consistency.
• Interest in IT and tech topics is a plus.

Responsibilities

• Create engaging content for various platforms, especially LinkedIn.
• Monitor comments and engage with users to boost interaction.
• Support the posting cadence and collaborate with the internal team.

Skills

Writing skills

Design eye

Social media tools

Creative initiative

Iteration with feedback

Tools

Canva

Adobe Express

Hootsuite

Later

Job description

Key Responsibilities

• Curate and create engaging content using internal resources (newsletters, blogs, videos) and IT-related industry articles.
• Select relevant topics from curated resources and translate them into social media content (graphic + copy).
• Create graphics for social media posts, blog features, newsletters, and short-form videos.
• Write copy for social media posts using their best judgment and creativity. Avoid generic or fully AI-generated language. (We can collaborate on tone and provide prompts to guide them.)
• Schedule content across LinkedIn, Instagram, X (Twitter), Facebook, and YouTube, with a primary focus on LinkedIn.
• Monitor and engage with comments, reply to DMs, and interact with relevant users or pages to grow engagement.
• Support LinkedIn outreach efforts by helping build a posting cadence of 3x per week, ranging from newsletters and articles to short-form posts.
• Collaborate closely with our internal coordinator, who will provide guidance and feedback, but work independently and reliably without needing step-by-step instruction.
• Bring creative ideas to the table, take initiative, ask smart questions, and be accountable for hitting deadlines and maintaining brand voice.
  
  

Key Qualities

• Comfortable with writing skills - uses a professional but approachable tone. Bonus if you can mix in light wit and humor.
• Eye for design and branding consistency across visual content.
• Experience with social media tools (Canva, Adobe Express, scheduling platforms like Hootsuite or Later, etc.)
• Familiarity with or interest in IT and tech topics is a major plus.
• Comfortable with ongoing feedback and iteration to continuously improve content performance.