Social Media Content Strategist | Growth & Engagement

ExlService Holdings, Inc.; Mexico; Hybrid; PHP 600,000 - 900,000; Full time

Job summary

EXL Service Holdings, Inc. is seeking a Content Manager – Social Media to lead planning, creation, and execution of digital content across platforms. The role focuses on driving audience engagement, strengthening brand presence, and consistent storytelling across channels.

The position requires 4–7 years in social media content management or digital strategy, with strong writing and content planning skills. Collaboration with cross-functional teams and a data-driven approach are essential.

Qualifications

• 4–7 years of experience in social media content management or digital content strategy.
• Strong understanding of social media platforms, algorithms, and best practices.
• Experience in content planning, copywriting, and campaign execution.
• Familiarity with tools such as Meta Business Suite, Hootsuite, Sprout Social, or similar.
• Strong storytelling, writing, and editorial skills.
• Basic understanding of design and video content workflows is a plus.
• Ability to manage multiple projects in a fast-paced environment.

Responsibilities

• Develop and execute social media content strategies aligned with business and brand objectives.
• Plan, create, and manage engaging content across platforms such as Instagram, X (Twitter), Facebook, YouTube, and emerging channels.
• Collaborate with creative, design, and video teams to produce high-quality multimedia content.
• Manage content calendars, ensuring timely publishing and campaign execution.
• Monitor social media trends, audience behavior, and competitor activity to optimize content performance.
• Analyze performance metrics and prepare reports on engagement, reach, and growth.
• Engage with online communities and manage brand voice across platforms.
• Support campaign ideation for digital marketing and promotional initiatives.

Skills

Social media content

Content planning

Copywriting

Editorial skills

Analytics tools

Video content workflows

Project management

Tools

Meta Business Suite

Hootsuite

Sprout Social

Job description

EXL Service Holdings, Inc. is seeking a Content Manager – Social Media to lead planning, creation, and execution of digital content across platforms. The role focuses on driving audience engagement, strengthening brand presence, and consistent storytelling across channels.

The position requires 4–7 years in social media content management or digital strategy, with strong writing and content planning skills. Collaboration with cross-functional teams and a data-driven approach are essential.