SEO SPECIALIST

Forest Lake Memorial Care Fund Corporation

Parañaque

On-site

PHP 350,000 - 650,000

Full time

14 days+

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Benefits offered by this job

Leave credits

Group Life Insurance

HMO

Uniform allowance

Communication allowance

Salary increase

Incentives & bonus

Job summary

FOREST LAKE DEVELOPMENT, INC. is actively looking for an SEO specialist to oversee every marketing and search engine optimization endeavor to improve a site’s visibility.

You will examine, implement, and track changes to websites, conduct keyword research, optimize pages, build backlinks, and monitor performance with Google Analytics, Tag Manager, and Search Console.

Qualifications

BS/MS degree in a quantitative, test-driven field.
3+ years of directly related SEO experience.
Experience with website analytics and tracking tools (GA, GTM, AdWords, Search Console).
Digital Marketing Certification an advantage.
Experience with A/B and multivariate experiments.
Knowledge of ranking factors and search engine algorithms.
Experience with content writing, backlinks, and optimizing web pages.
HTML/JS/CSS and WordPress basics.

Responsibilities

Conduct keyword research aligned with business goals to improve content and discover opportunities.
Analyze competitor sites and organic traffic trends.
Develop and implement a content plan based on research.
Run tests, collect data, and analyze results.
Use Analytics, Tag Manager, and Search Console to track events and site performance.
Optimize copy and landing pages for SEO and conversions.
Collaborate with content teams to produce high-quality SEO content.
Create compelling meta descriptions and calls-to-action to boost CTR.
Build a link-building plan and monitor changes in algorithms.
Stay updated on marketing, SEO, and algorithm trends.

Skills

Keyword research

Analytics interpretation

Content strategy

SEO execution

Copywriting

Education

BS/MS degree in a quantitative, test-driven field

Tools

Google Analytics

Tag Manager

Search Console

WordPress

CMS basics (HTML/CSS/JS)

Job description

FOREST LAKE DEVELOPMENT, INC. is actively looking for an SEO specialist to oversee every marketing and search engine optimization endeavor. To examine, implement, and track modifications to websites that will make them more search engine friendly. This refers to increasing a site’s page rank in search engines to increase visitors to the site.

Job Responsibilities

Conduct keyword research in accordance with the client’s business goals to improve current content and find new chances.
Check out competition websites and search engine results to learn more about organic traffic.
Conduct research and put recommended content into practice.
Execute tests, collect, and analyze data.
Using Google Analytics, Tag Manager, Search Console, and other tools of a similar nature, track events, examine website analytics, and track data.
Optimize copy and landing pages for search engine optimization.
Aid the content team in producing helpful, high-quality SEO content.
To boost click-through rates and convert visitors, create compelling calls-to-action and meta descriptions.
Create and put into action a link-building plan.
To stay informed about changes, keep an eye on the search engines’ set algorithms.
Keep up with changes in the internet marketing, SEO, and search engine algorithm industries.

Job Qualifications

BS/MS degree in a quantitative, test-driven field
Minimum 3+ years of directly related Search Engine Optimization experience.
In-depth experience with website analytics and tracking tools (e.g., Google Analytics, Tag Manager, AdWords, Search Console, etc.)
Digital Marketing Certification (e.g., Google/HubSpot) is an advantage.
Experience with A/B and multivariate experiments
Knowledge of ranking factors and search engine algorithms
A deep understanding on how to rank websites.
Experience with content writing, building backlinks, and optimizing web pages.
Knowledge on basic programming language and CMS (HTML, JavaScript, CSS, WordPress, etc.)
High-quality reporting, copywriting, and analytic skills.
Full-Time position(s) available.